Webgains partners with MymCart
Deal between affiliate network and mobile commerce provider aims to open up the mobile sales channel to those affiliates and retailers yet to create a mobile-optimised website
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Travel in Performance Marketing Report 2012
A4u surveyed over 70 Travel advertisers and sought insight from six leading Travel brands in the Performance Space.
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What is Performance Marketing?
In its simplest form, Performance Marketing is the term used to describe pay-for-performance marketing platforms, where you only pay a fixed amount per action or share of revenue per sale.
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