JakeCop's Blog

Custom 404 pages are often overlooked by webmasters and search engine optimisation professionals but they can play a small part in your seo and usability efforts. For those of you who are unsure what a 404 page is, it is an error page that you are given when a web server canÂ’t find a particular page. A standard 404 page is usually made up of a white background with the words not found in bold black text at the top of screen.
There are several reasons as to why a 404 error page would appear on your screen. The most common one is misspelt urlÂ’s. It is very easy to misspell a url especially if it is a long and complicated one. Other reasons include broken links and bad redirects. The reason is not really that important to a user but the options available to them afterwards is. Crea...