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Many merchants offer cash incentives for their programs. For example, generate 100 leads in a month and we’ll send you a £1000 cash bonus. My advice to merchants is not to offer cash incentives, offer prizes instead.
Deliver a 42″ plasma TV to my house and I will be more likely to promote you than the merchant offering me £1000. [...]
Deliver a 42″ plasma TV to my house and I will be more likely to promote you than the merchant offering me £1000. [...]
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