experienceadvertising's Blog

Most companies that run an affiliate programs, or affiliate program management companies on behalf of clients, send an “affiliate newsletters” every month. This is piece of html email that is supposed to be intended to inspire production by affiliates for the merchant’s program. But what does an affiliate newsletter really do? Let’s take a closer look at the effectiveness of affiliate newsletter sending. Affiliate managers will say, “But how are we supposed to communicate with our affiliates??” The answer is by using effective means of communication to work each individual affiliate on a one-to-one basis. When when my phone rings at 10 o’clock at night with an affiliate call from California or somewhere else in another time zone I don’t not a...