Asda aims to become the UK’s top value-clothing e-tailer at it looks to launch its George clothing range online.
Adsa which is owned by Wal-Mart, is looking to open the online store for its george clothing range in September. The site will feature almost all 3,000 George products currently available.
The move follows on in this largely unexplored value-clothing sector from Tesco who trialled online clothing sales, which including its Florence + Fred brand, last November in 2007 but this was stop in March 08, along with its Flower service as part of an overall review.
Primark is quoted as saying “there are no plans for its site to go ecommerce, this was also indicated by Sainsbury’s with its TU clothing range.
Asda which shows sa...