TheWineMan's Blog

I have about 6 affiliate sites at the moment, all of which I want to be earning money purely from SEO. However, that takes time so between now and then I have had to help Google out and give them some business via Adwords. Now I am a relative newby to PPC Marketing and getting the right keyword, advertisement at the right price and I certainly didnt sort it out overnight. Have a look at the below graph over the last 3 months for one site I have been playing with.

So when I started in March I had quite a high spend with little return but as time has gone on you can see that I have improved my return while minimising my ppc spend and that was by getting rid of redundant ads that werent returning anything, realising that being top of the board isnt always as effective as being midw...