I dig the fact that Google have updated their SEO page. The update includes two key areas: what an SEO might offer & useful questions to ask an SEO.It's interesting to note that a few of these bullet points seem to edge towards suggesting that an SEO should offer a little bit more than just SEO analysis; content creation or other complementary marketing services are two suggested extras.In particular, the question "What kind of results do you expect to see, and in what timeframe?" caught my eye.Have you been to an SEO pitch? How much do you like that question?I'm always keen to stress that ethical SEO is not usually quick. A common analogy is to pair SEO to a marathon and PPC to a spirit. Of course, SEO can produce results quickly if an otherwise authoritative site has some easy to fix...