The basics of SEO are easy, but time and time again many people (like me) make the same mistakes, mistakes that will restrict your website’s or blog’s ability to rank highly on search engines. The good news is that many of these mistakes are fairly easily sorted out, apart from building more links which is a never ending and time consuming task!
I thought it would be interesting to cover the ten most common mistakes in more detail, and ways in which you can avoid these mistakes in the future. So here we go:
1. Not having a unique title tag on every page
The title tag is the single most important element on a webpage from a search engine’s point of view, so it is vital to have a unique title tag on EVERY page. The title tag offers you the opportunity to rank for a ...