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7Backs
Are affiliates really goldfish?
Tue, 21 Aug 2007 23:22:05
I’m beginning to think that networks and merchants believe affiliates to be goldfish (or at least to share the memory span of one)
First we have Co-op Travelcare which launched as a ‘NEW’ programme amidst a fanfare at Buy.at today. Now this programme may well be good this time around, the site looks reasonable, the commission rates are pretty good BUT let’s be clear it is not a NEW programme however Buy.at and the merchant try to dress it up.
Travelcare have had a programme on Buy.at for a long time (I’m not sure exactly how long) but they were on the delegate list for the Buy.at Speakeasy in March 2004) so how can they be a new merchant?
Perhaps they are hoping that affiliates will forget that tracking on this programme has always been shall we...
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