Shawn Collins's Blog

E-consultancy.com reports on the growing UK affiliate marketing space…
The thriving nature of UK affiliate marketing was very much in evidence last week, with a combination of events and new market data adding to the feeling that the industry’s star is very much in the ascendancy.
Ad:tech London on Wednesday and Thursday provided the first evidence of the buzz surrounding the sector, with the big networks splashing out on hefty stands and marketing collateral (and beer).
As usual, those in attendance were an assorted mixture of tyre-kickers, dolly birds and random passers-by, with plenty of bona fide business prospects and industry movers and shakers also thrown into the mix.
The problem is that it’s not always easy to tell who fits into which categ...