getvisible's Blog

The Business Magazine has an interesting article of the impact of social networking and e-commerce on traditional bricks and mortar outfits.It talks about about the company that owns the Cosmo and Good Housekeeping brands buying the self-styled social shopping site Kaboodle for a relatively light £19m. The site has grown from just 100,000 monthly unique visitors in October 2006 but last month has grown to 3 million.It works by asking you to rate a variety of products and then joins you to groups of people with similar tastes. They've also got a social bookmarking feature that allows users to save "clips" of products they see on other sites from their toolbar (like Stumbleupon) and adds it to their profile.So over time the Kaboodle site will get a better profile of the registrant - just th...