Gavinio's Blog

Affiliate Recruitment Tips
By Ben Friedman, Recruitment Executive. 
When recruiting for an affiliate programme there are a number of things to bear in mind. Here's my overview of advice and tips.
Firstly ask yourself, what does the affiliate need to know?
This will help them decide whether they will join the programme and start to actively promote it. It will also help them prioritise it amongst their many other tasks! The main things to communicate are the commission rates, EPCs and importantly, some information about the merchant – what do they do, what is their USP, what is their online offering? It can also be good to tell the affiliate how the affiliate programme has been performing recently. If the merchant is currently running other online marketing activity ...