Following on from my enthusiasm of shooting, I’ve decided a great place to start learning about Affiliate management at an agency.
I’ve noticed that at a network, affiliate management is a bit of a carpetbomb, you bulk mail and send out general mailers, leveraging off the volume of programmes rather than focussing on matching affiliates to programmes, its not wrong, just un-specialized.
Funware have a great ethos of selling from passion, Jonathan has encoraged me to follow my interests and use that as a means for targeting merchants, as a result, not only am I learning more about my hobbies and interests but I am also able to sell from a point of common ground and common knowledge, in addition its great to build ties which can help both my interest and both businesses...