stevenm's Blog

I haven't been blogging much recently but felt compelled to put on record my displeasure at the comments by Nick Robertson, the CEO of ASOS, formerly As Seen On Screen. The comments appeared in New Media Age magazine and are highly offensive to affiliates, many of whom feel that they made ASOS into the brand it is today."Next year we'll reintroduce affiliate marketing but as it should be, as opposed to affiliates as they were" said Nick Robertson, ASOS CEO. "(There'll be) no silly commissions being paid to grubby little people in grubby studios growing income at our expense, getting in the way of genuine sales" - Nick Robertson, CEO of ASOSFrankly it is shameful for a CEO whose company owe a large part of their success to the affiliate marketing community to turn on that same community in ...