Press Release Ideas
If you were sending a press release to most magazine & newspaper reporters, journalists, editors etc... who didn't grasp or understand how prevalent spyware was on consumer pc's & how a number of retailers both high street & online work in liason with them.
What would your copy say?
What would be an eye catching thread title?
i.e. "High Street Retailers in Liason with Spyware Companies Which has Infected a % of home consumers PC's"
What would an eye catching angle be?
i.e. focusing on the consumer and how they infer spyware & brand association.
More importantly which 10 websites would you direct them to explain it in laymans terms & educate?
i.e.
http://www.bbc.co.uk/webwise/askbruc...pyware_1.shtml
http://www.benedelman.org/spyware/
http://www.e-consultancy.com/search....ywords=spyware
http://www.spywareguide.com
What articles would you direct them too ?
i.e.
http://news.bbc.co.uk/1/hi/technology/3669213.stm
http://news.bbc.co.uk/1/hi/technology/3633167.stm
http://news.bbc.co.uk/1/hi/technology/3818057.stm
http://news.bbc.co.uk/1/hi/technology/3845835.stm
http://newssearch.bbc.co.uk/cgi-bin/...results.pl?sco
pe=newsukfs&tab=news&q=spyware&go.x=46&go.y=9
What are the best two products for detecting Spyware?
i.e.
http://www.lavasoftusa.com/software/adaware/
http://www.safer-networking.org/en/index.html
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Last edited by Qui Gon Jinn; 18-09-04 at 12:01 PM.
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