Re: Travelodge - New Site Launch and Zero Values
Personally I don't use deeplinks and am not affected - but it would be very shortsighted of their web design company to design a new site with a different url structure and have not put a plan in place to redirect the old pages to the new ones - surly thats going to hit them in their natural SERPs.
Its also obviously giving extra work to affiliate, network and anyone involved in promoting them too.
Cheers for the heads up though - wondered why I had had no leads today!!
ta
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