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Nature's Best health products provides high quality nutritional supplements. All Nature's Best products are manufactured in the UK to stringent pharmaceutical standards of Good Manufacturing Practice (GMP) and approved by the UK Department of Health.
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Nature’s Best Keyword Buying Guidelines
We are keen for our UK affiliates to use PPC advertising as a means of driving traffic to Nature’s Best, generating sales for us, and of course commission for you. We are happy for affiliates to do this as it generates a lot of exposure for Nature’s Best.
However, Nature’s Best runs it’s own PPC, and this area of our business is growing. We have prepared the following guidelines to avoid any conflict between Nature’s Best and our affiliates. If you have specific queries, which are not answered in this document, please contact Nature’s Best (naturesbest@digivate.com)
General Guidelines - References to Nature’s Best
We are happy for affiliates to mention Nature’s Best in the title or in the body of adverts. However affiliates should not use Nature’s Best logos with their adverts or use the Nature’s Best URL as the URL displayed in any PPC adverts. (e.g. Google Adwords.) We believe this is misleading for users and appears to duplicate our own adverts.
We have looked at the types of keywords that affiliates use and have split this into two areas:
Generic Keywords
Affiliates wishing to advertise on generic terms are obviously welcome to do so. If the Nature’s Best name is used in the advert it should be clear on the affiliate’s landing page how to get the Nature’s Best content.
The Nature’s Best Name
Advertising on the Nature’s Best name is not permitted. E.g. Nature’s Best,
Natures Best - Vitamins, Minerals and Nutritional supplements. UK Mailorder, Natures Best - Vitamins, Minerals and Nutritional supplements. UK Mailorder[/url], etc. We will conduct our own advertising (as required) on our brand name
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If you require any additional information please let me know.
Regards
Dave
Direct Line: +44 (0) 207 851 5825
email:
david.murray@zanox.com