Dear affiliate,

The New Football Pools are pleased to announce the arrival of the revenue share programme.

This now means that you can reap the benefits of your customer’s game play – for the lifetime of the customer!


Due to the nature of some of our games, the logistics behind commission are slightly different to what you would expect in standard revenue share programmes (within gaming/gambling). The games will be split into two categories, when calculating commission

1. Pool based and society lotteries (Pari-mutuel)
2. Fixed Odds Games



Pools based and Society Lotteries (Pari-mutuel)

Definition
A game where the prize fund is determined by the number of players (and prize amount determined by number of winners).

Percentage of Turnover
Commission is calculated as a percentage of the amounts deposited, played and won, before deductions.

Commission rate
8 - 10% of turnover

Applicable games:
Premier 10 (and 15 when ready), Classic Pools and Lotto.



Fixed Odds Games

Definition
A Game where the odds are pre set.

Percentage of Net Profit
Commission is calculated on the revenue once all chargeback’s, duty, game royalty and VAT have been paid.

Commission Rate
Up to 20% of net profit.

Applicable Fixed Odds Games:
Footy Bets - Goal Getter, Goalden, Goal Predictor and Quick Match Stats
Irish Lottery
El Lotto
Instant win – Numbers – Fortune 36, Three Card, Spin Win, Golden Clover, European Roulette, Pyramid, Paradise, Lucky Star, Miami Dice.
Instant win – Slots – Cluedo, Cleopatra, Monopoly, Heaven and Hell, Roaring 20’s, World Cup Heroes, Monte Carlo Millions, Gods of The Nile.
Instant win – Hi-Lo – Aces High and Triple Chance Hi-Lo.
Instant Win – Keno – Techno Keno, Table Keno, Neptune’s Keno and National Keno.
Instant win – scratch cards – Formula Won, Scratch ball, Scratch The Derby and Caddy Scratch.




We fully appreciate the need to offer new customers incentives, in order to encourage conversion and in turn, earn more cash for you. Therefore, we have introduced a £5 match deposit offer on Premier 10 and Classic Pools, which will roll out to all other games once the football season comes to an end. (Look out for our “out of season” communication coming soon.)

Creative to support this campaign, are available through both Rev share and bounty programmes. Log into your Affiliate Future account to access.


For those of you who prefer to know what you’re getting, we will continue to run the £25 sign up bounty programme. If you wish to take advantage of the revenue share programme, log into your Affiliate Future account, and follow the normal “new programme" procedure.

Commission will be calculated at the end of every calendar month, and credited to your account along with all other commission on or around the 5th/6th day of the new month.


If anyone has any questions with regards to the new Revenue share option, or the Football Pools programme in general, please do not hesitate to contact me Victoria.mcquillan@footballpools.com


Thanks and a very happy promoting!

Vicki