Selling your ad space via a 3rd party? Like AdEngage

[xlteam]

Hi, I'm exploring the option of direct selling ad space on a site we run. We'd be looking to sell 120x60 on a set weekly basis, i.e. £x per week. Ideally we want to work with a 3rd party to handle the billing, tracking, ad serving etc. In the States you have things like AdEngage which do exactly this, but I can't really find anything for the UK? Previously I thought that Adjug allowed you to sell space on a daily, weekly or monthly basis but this seems to have changed now as far as I can tell.

Any help from the A4U community please?

[xlteam]

No ideas anyone?

[maxkay]

Do you want to sell your space as a weekly tenancy (eg £10 a week), or are you just looking for an alternative to adsense or an affiliate network?

Apologies if I'm telling you stuff you already know or if I'm not answering your question!

You could try meeting someone like Unanimis, or one of the other site repping companies if your traffic is large enough. In terms of an automated thing I'm pretty sure AdJug and AdBrite can sell your space but it will most likely be on a CPM or CPC basis. There are also all the display networks. Some of the big ones in the UK include Platform A's Ad.com, Drive PM (Microsoft), Bluelithium (Yahoo), Specific Media, AdLink. From experience I'd personally be surprised if you'd get more than a £1 CPM out of them. So if it's a very targeted site you might do better if you either look at AdSense or the affiliate site or approach an agency/advertiser yourself.

Just my 2p. Again apologies if this is not the info you were looking for.