I've been speaking to Matt at spareroom about this as the forum has been spammed heavily over the last week. He was completely unaware that this was happening and is horrified. As it's a direct link being spammed around many forums I thought they may have outsourced some link building to a dodgy company. They aren't doing this themselves and haven't outsourced any link building so it looks like someone's out to do them some harm.
They are working hard to resolve it but I guess there's not an awful lot they can do when someone sets their mind to it.
(I suppose it could be one of their affiliates who has failed to add the link correctly to the spamware)
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