The sample banners that they show in the pdf all appear to be from companies that run affiliate schemes through the networks, so you will probably be getting a small amount per click while they get the commissions.
And the funniest line from their pdf -
Quote:
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The most effective means of advertising on the internet is by way of banners
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Perhaps 3 or 4 years ago, but not these days!
Perhaps ask them what the typical epc is.
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Those who can do, those who can't talk about it
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