Merchant Introduction

**Ampalian** · 27-01-05

Hi, I just wanted to say hello. I'm a new merchant working with OMG as they expand beyond finance and into retail. My site is ampalian.com The OMG link is here

Feeds aren't quite ready yet but we're working on it now.

I've been reading all I can in an effort to make Ampalian the best jewellery affiliate programme that it can be. I would welcome any comments and advise on that please.

The site currently offers around 700 products and this will grow to over 3000 by the end of March. We are geared to volume pricing and work on slim margins. As an example there is a diamond engagement ring featured here at £790 that is featured on another site at £1200! The RRP is £1289. So you see we are almost 40% below High Street price and well below our competitors.

We pay 10% commission on a 90 day cookie.

I'd be delighted to have a huge affiliate commission bill and I want to work closely with affiliates in profitable partnership.

Any feedback on how I can improve any aspect of the programme would be greatly appreciated.

Thanks

Malcolm Cooper
Ampalian Direct Jewellery

**Frostie** · 27-01-05

Welcome Malc

Just to say its great to see another pro-active merchant with a great website design and great products. As per PM yesterday, I look forward to when the feed is fully working and doing business in the future.

As for feedback, not sure if you are planning on running a monthly newsletter, but something like this updating us on new, upcoming improvements, and what has been the best performing product would help somewhat.

Anyway, welcome to the boards

Chris

**Ampalian** · 27-01-05

Thanks Chris. Much appreciated and a great idea about the Affiliate Newsletter. I must come up with a solution to that.

Cheers

**CompareStore** · 28-01-05

I agree, the more merchants we can get actively posting the better.

I will certainly prioritise on those new merchants that make the effort to "chew the cud" with us!

Let us know as soon as the feed is available.

**Ampalian** · 28-01-05

That's good to hear. I want to learn as much as I can with you in order to make the Ampalian programme the best it can be.

You can help me out. I've subscribed to a number of forums here but I'm not getting email notifications of posting. An I doing something wrong?

I'm working on that feed and as soon as it's ready I'll post here.

Malc

**Aelf** · 28-01-05

Hi Malc,

First of all very nice site, not too busy. One thing I will say is that you shouldn't de-value your product. Undercutting the competition will only lead to a price war which will end up leaving no margin for affiliate marketting. You'd be better off giving your customers something extra with the goods to seal the deal. Maybe a jewellery polishing cloth with your logo on it.

btw I've been in the jewellery business over 25 years and I don't recognise the name.

Anyway good luck to you

**CompareStore** · 29-01-05

Malc,

You get 1 notification and then you won't get another until you visit the forum again.

Keeps you coming back - sneeky eh!

**Ampalian** · 29-01-05

Yea! I'm into that and I get alerts to this thread OK but I don't get any alerts to subscribed forums. I'm well used to vBulletin but I can't figure this out.

**Ampalian** · 01-02-05

The feed for Ampalian Direct Jewellery is now live on OMGUK.

OMG Account Manager is Christina Rugberg (rudbergc)

The feed currently contains over 600 fantastic items and heavy emphasis has been put on engagement rings for Valentine's day. The feed will auto update regularly and will be at the 800 level by the end of the week.

The Ampalian OMG link is here

Program pays 10% on a 90 day cookie. Further incentives to follow.

Malc

**Ampalian** · 03-02-05

Correction. Cookie is now set to life time. We are also on shareasale.com with the same affiliate deal to give a choice of providers.

**aclarke656** · 04-02-05

When you click on your "Valentines Day 14th Feb Click for Details" banner, you get taken to shipping information

**Ampalian** · 04-02-05

True enough, and you see last order dates for Valentines Day right at the top of that page.

It was a quick fix I admit as other work on the site took (and takes) priority. I'm sure we all know here that a site on the scale of Ampalian is never "finished". There is always a to do list and it has to be prioritised.

I appreciate the feedback and in future such links will open to specific pages.

**Ampalian** · 25-02-05

Quick update. Feeds are live at OMGUK and Shareasale US. 990 products right now with more being added on a weekly cycle.

Lifetime cookie, autodeposit and choice of networks. Full details here

Malcolm