Good program?

**moogie** · 13-03-06

Hi everyone

I was wondering what attracts affiliates to a program. As many of you know I have recently taken over the running of the Jason Shankey program on AW and I am actively trying to attract the best affiliates on to the program. Thankfully this is working as I am getting some cracking new affiliates on to the program who are starting to sell.
As I see it a good affiliate program should have:

· A good affiliate manager in place
· A good product range competitively priced.
· Good up-to-date creative including good product feed
· Good commission structure
· Good network
· Good incentives i.e. competitions etc

I would be interested to hear your views at what you think makes a good affiliate program, the floor is open as they say……….

Lee

**loquax** · 13-03-06

what you think makes a good affiliate program

it converts and makes revenue... if it doesn't do that then the other elements aren't much use.

Jason

**Mogga** · 13-03-06

it converts and it pays.

Sensible approach to things by merchant is essential. none of this silly rule stuff some of them seem to do.

**moogie** · 13-03-06

Hi Mogga
What would you call silly rules?
Has anyone come across a program and thought "this is different" I'll give it a go? If so, what made the difference?