Briefing About Affiliate Marketing

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Affiliate marketing is a method of promoting web businesses in which an affiliate is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. Compensation or commission may be made based on a certain value for each exposure (CPM), visit (Pay per click), registrant or new customer (Pay per lead), sale (usually a percentage, Pay per sale or revenue share), or any combination of them.

Merchants like affiliate marketing because it is a "pay for performance model", meaning the merchant does not incur a marketing expense unless results are realized. Some businesses owe much of their growth and success to this marketing technique, especially small and midsize businesses. However, unlike display advertising, affiliate marketing is not easily scalable.

Some merchants run their own affiliate programs while others use third party services provided by intermediaries to track traffic or sales that are referred from affiliates. (see outsourced program management) Merchants can choose from different types of affiliate management solutions including: standalone software, hosted services, shopping carts with affiliate features, and third party affiliate networks.

Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the web, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, total sales generated through affiliate networks in 2006 was £2.16 billion in the UK alone. The estimates were £1.35 billion in sales in 2005. [1] MarketingSherpa's research team roughly estimates affiliates worldwide will earn $6.5 billion in bounty and commissions in 2006. This includes retail, personal finance, gaming and gambling, travel, telecom, 'Net marketing' education offers, subscription sites, and other lead generation, but it does not include contextual ad networks such as Google AdSense. [2]

Currently the most active sectors for affiliate marketing are the adult, gambling and retail sectors[3]. The three sectors expected to experience the greatest growth are the mobile phone, finance and travel sectors[3]. Hot on the heels of these are the entertainment (particularly gaming) and internet-related services (particularly broadband) sectors. Also several of the affiliate solution providers expect to see increased interest from B2B marketers and advertisers in using affiliate marketing as part of their mix[3]. Of course, this is constantly subject to change.
thanking you
Best Regards,
Shuvayu
MarketRaise Corp.

[mattb811]

So that's what it's all about then!!!

Thanks for letting us all know Shuvayu.

[TheBoyMitchell]

Yeah. Cheers. Better stop spinning round on my chair now I know what its all about.

[hirschnathan]

Why the upset smily? Sounds good news, if only I can make just 10% of the $6b, I may be happy

[jess1]

Matt: See... it's easy when you think about it.
Now put that Etch A Sketch away..I already told you that Etcher Sketch does not do great power point presentations, but I do like the idea that you can dynamically change banners just by shaking the tablet and turning a few knobs.

Shuvayu: The B2B sector is still widely untapped and seriously fragmented, I look to all the networks or entrepreneurs out there, to go and explore this market, I believe its bigger then b2c in turnover. If I had lots of money.. this is where I would invest. The down side, is that b2b websites are by and large shockingly awful... but, this is merely cosmetic and nothing that can't be fixed. With offline tracking... this is definitely a growth area with lots of cross border opps for affiliates.

I would be interested to know what motivated you to post, was there a particular question that you wanted to ask or just confirmation that what you had written was correct.

Cheers

Js

[affiliatehealth]

I think they wanted to show they've learned how to cut and paste an article from Wikipedia

[Adeel]

cmon guyz,, give him sum credit. im sure ur proz but atleast he haz made sum effort... i would like to see super affiliates share their best n worse experinces for others to learn....

granddad used to say, cleaver ppl learn from mistakes made by others.. , yet end up testing it myself n later realising that granddad was always rite.. well datz human nature..

[Hero]

cmon guyz,, give him sum credit. im sure ur proz but atleast he haz made sum effort... i would like to see super affiliates share their best n worse experinces for others to learn....

granddad used to say, cleaver ppl learn from mistakes made by others.. , yet end up testing it myself n later realising that granddad was always rite.. well datz human nature..

what's with the text messaging lately on the forum?

[KieronD]

what's with the text messaging lately on the forum?

I fought it wuz sumone doing da Ali G imprezzion - respeck!