Hi, we used Direct News for our SEO site.
We analyse our traffic very closely and have found no noticable improvement. Also they use keywords to identify the type of traffic and try to boost SEO this way and this we have found is very hit and miss.
We have found it is very expensive service without any real benefit.
Also we had to do a lot of technical integration work which was not mentioned pre-contract which costs a lot before you even start.
Also the buying team are always complaining about the level of service once the contract was signed. It is all professional (if rather heavy sales tactic) before then and then you're left with an xml feed which doesnt really help SEO.
I would not recommend you use these guys, find another service which is cheaper and that works.
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