Institute of Management Technology (IMT) Ghaziabad, one of the top ten business schools in India, is known for academic excellence, research contributions, executive development and industry interface worldwide. It is organizing the International Conference on Technology and Innovation in Marketing on 18-19 April, 2008.

The International Conference on Technology and Innovation in Marketing invites conceptual and empirical papers, case studies and conference papers from academicians, practitioners, scholars and students related to the conference theme. Competitive and working papers, research articles and case studies on marketing and management topics broadly and conceptually related to the conference theme are invited. Conference submissions are invited on the following sub themes and tracks:

TECHNOLOGY IN MARKETING
• E-Marketing
• Leveraging Technology for Customer Profitability
• Technology enabled marketing
• Marketing Technologies
• INNOVATION IN MARKETING
• Innovation diffusion and adoption
• Bringing Innovations to market
• New Product Development and Management
For further details,
Visit:
Conference