Just incase anyone wasn't certain that google is the most important......

[smingle]

I have a site which receives approx 3000-5000 u/v a day and I am :

number 1 on google
number 1 on yahoo
number 1 on aol
number 1 on windows live
number 1 on msn

for the exact same phrase which brings me 95%+ of my traffic.

Here is the break down of where the traffic comes from :

Percentage Search Engine
85.27% Google
8.90% Yahoo!
2.74% AOL UK
1.71% Windows Live
1.37% MSN

Ok this may not be the case for all sites, but this give a very clear example that google is THE most important search engine to target for visitors

[Andrew Starr]

Ok this may not be the case for all sites, but this give a very clear example that google is THE most important search engine to target for visitors

At least it is in the UK anyway, not sure about other parts of the world.

[Dazza30]

I have a site which receives approx 3000-5000 u/v a day and I am :

number 1 on google
number 1 on yahoo
number 1 on aol
number 1 on windows live
number 1 on msn

for the exact same phrase which brings me 95%+ of my traffic.

Here is the break down of where the traffic comes from :

Percentage Search Engine
85.27% Google
8.90% Yahoo!
2.74% AOL UK
1.71% Windows Live
1.37% MSN

Ok this may not be the case for all sites, but this give a very clear example that google is THE most important search engine to target for visitors

Is that purely ppc traffic or a mixture ?

[smingle]

all serps mate. no PPC at all

[Dazza30]

Well done!

I take it your sites been around a while then.

[Stellar]

At least it is in the UK anyway, not sure about other parts of the world.

Those stats seem to be roughly inline with the market share for the UK. Google is totally dominant in the UK with a good 85-90% market share I believe.

In the USA, it is a different picture, with Google only having 58% market share. MSN and Yahoo combined are about 30% there I think.

Still, the USA makes up 60% of Google's total worldwide revenue, which is interesting.