The first rule of magic, never show the trick.
Hey Doug
That was a useful tip, I tend to use link:site on google, but now I remember it is flawed.
So for MVC to be linked by 40,000 + sites he must be doing something right to convince 40,000 webmasters to link to his site.
Any ideas what the magic formula is, guess good PR but is that sufficient?
The first rule of magic, never show the trick.
He has a PR team, regularly featured in newspapers etc - tends be the 'authority' on code sites
He has many other code sites, and several strong shopping sites that he has used to link to practically every page on MVC
His SEO is very good - daily updated content, lots of pages, all the usual SEO stuff which makes him the authority in the Google SERPS. Once you're the authority, you start getting natural links anyway
He has a huge community of users who gladly recommend/link to him etc
He recently had a competition giving away a holiday in return for exposure - big linkbait
He even has a game which must have been linkbait
Plus bad news is still news... all the negative exposure he gets still picks up a few links on the way
Despite all the negative stuff, his site is still a fantastic case study on how to become an authority
Richard101 (08-10-08)
The competition element could help explain the mass of links.
Are there any tools to check the history of how many inbound links acquired over the past 12 months by month, so that we can see the effect of the competion on his link building strategy
This appears to be useful from Alexa
The graph shows how effective MVC has been in past 12 months
That's an impressive graph that shows good growth, they get a lot of coverage in the press and mags, which has contributed greatly to their success.
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But the Big G said that you're not supposed to do that or you could get penalised... yeah right!
It goes to show that slaving away to produce "unique" content and being a good little white hat is not the only route to success in the Google serps.
Paid links, link spam, auto-generated content, keyword stuffing, duplicate content from datafeeds and so on - they all seem to be working very well for some.
I'm amazed and impressed at the success of MVC. The site seems to be all over the serps. Good luck to them. There are lessons for everyone in what they have achieved - scale up fast, get loads of links and a get few links from the media.
Perhaps we can also learn abit more about MVC publicity success from this session a4uexpo - Affiliate Marketing Conference Attracting Media Attention for Your Website - New Session by Andy Barr
50% of mvc traffic is from PPC which I thought was quite interesting.
Ta
Baz
Interesting to see today that a merchant is pulling out because of rogue affiliates who are accused of stealing visitors through unauthodox means and the network not dealing with it.
It won't be the last I'm sure.
Hi,
Sorry for being so green, but how do all of these voucher code sites get their content? I cannot believe it is all added manually?
Richard to be as successful as MVC you've got to be prepared to put the hours in. You can't just sit back in awe or listen to experts.
--<br>Posted via my Mobile Device
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