Hi everyone,
Jonathan here from Shop Direct Group (formerly Littlewoods Group).
At Shop Direct Group we have some exciting plans to start offering a lot more Flash creative for our affiliates, allowing your visitors to interact, hover over (expand) and generally get more out of these banners than they would a static banner.
However, we recognise that not all of our affiliates know how to (or want to) implement Flash on their sites.
So, could I ask for a quick “show of hands” and also use this as an opportunity for some feedback on how you feel about Flash generally as an affiliate marketing tool? You can vote and comment in this thread.
• YES - I like rich media (Flash) and would implement the creative on my sites if the adverts are relevant for my audience.
• NO – I don’t like rich media banners because…
• I like the idea of Flash but don’t know how to implement it on my site. (If so, would you value a ‘How To’ guide?)
• Other comments?
We will of course continue to offer traditional static banners.
Thanks in advance to anyone who takes the time to give feedback.
Jonathan