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Reply With QuoteI did drop a PM to Matt about a software hack for the forum software he uses to control signaturesOriginally Posted by mallyord
This is probably due to the competition they are running that offers a prize of £250 for people to promote the website by placing links to it in forum signatures.
A very dangerous way of promoting I think. I remember John Chow got penalised by G for doing the same kind of thing.
I did drop a PM to Matt about a software hack for the forum software he uses to control signatures
According to their web site, they received 8M unique visitors in the 30 days up to 8th December. This is a staggering number. If I was getting this kind of traffic, I think I'd want more than £7M but, then, I've no idea of their average revenue/profit per visitor or whether or not they are on shakey ground.
Whatever I think of their business practice and I know little about them, hats off to them for what they seem to be achieving.
So has anyone confirmed the runour yet, not seen any news releases about the sale
Br
Stuart
As Lee seems to know Mark fair to assume he'd have called him to ask if it were true before posting about it?
With 8m visitors then £7m seems cheap. I'd have made £2m commission with those numbers. Sweet. Wonder what the traffic split is between organic and PPC? Any buyer will have a large bill just to maintain the current level of activity.
--<br>Posted via my Mobile Device
I was about to say, £7m seems VERY VERY cheap if that is what it has sold for (if it has that is).
It is by far the biggest voucher discount site - just look at the Alexa ranking! With such consistent traffic which is by the way rising, I would say the website is worth A LOT more than £7m...
I imagine the PPC bill is massive - but has paid itself back in the fact that they have now virtually made themselves a household name and have created great brand awareness.
I would hesitantly go out on a limb and say that 7 million sounds a fair figure, but pretty confident (just a gut feeling) that its just hearsay.
Ta
Baz
Umm I heard their ppc bill is about £12,000 to £35,000 a day, enough said!
Mark obviously knows what he's doing!
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Say it was £20,000 a day, that makes advertising expenditure of 7mln, plus employee costs, that makes it loss-making
If the buyer thinks there's growth left they might have paid 10x pbt in these uncertain times imo. So perhaps net profit around 700,000. If its to bulk up a portfolio ie strategic, they might have overpaid on a lower pbt. If its a competitor of some sort they might have overpaid a lot to take it out. Corporates with 'big name' backers are quite well known for overpaying in the name of ego massaging their own companies and they can lose the embarrassment in the accounts quite easily.
They are taking way over 700,000 pbt, imo.
I would think that any company taking a website on in these current times is not going to pay over 1 and a half times the yearly pbt. Which I suspect in the case of MVC is around 7 Million, give or take a million here or there.
Ta
Baz
Maybe Lee could answer that, have you still got access to Risk Disk?
Is MVC a Ltd company, if so then for a cost of £2 you can download there last set of accounts
Trades under MarkCo Media Ltd I think
anyone got a spare £2 , good luck to him though, from nothing to the mighty in one short year or 2!
--<br>Posted via my Mobile Device
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