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Thread: Vouchercodes.com

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    Now getting fed up with pointing out to networks the pages of expired codes on vouchercodes. com, plus the brand bidding this affiliate carries out on a huge number of brand+voucher terms.

    Networks - You could probably clear up a lot of problems in a single hit if you take a close look at this site.

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    stu-art,

    Please be aware the networks involved are working behind the scenes to ensure the new IAB T&Cs are enforced. Because changes aren't immediate don't imagine we don't care or aren't diverting resource to ensure their successful implementation.

    Thanks,
    Kevin Edwards, Strategy Director
    Tel: +44 (20) 7553 0354
    kevin.edwards@affiliatewindow.com
    http://www.iabaffiliatemarketing.com

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    Elaine (19-01-09), Julie H (20-01-09), stu-art (19-01-09), TimL85 (20-01-09), Travel Pixel (19-01-09)

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    Well done Kevin

    But as stated in other threads we all know that vc.com and mvc.com have a history of bending rules/guidelines to suit themselves. Networks have to play the balancing act as it is your revenue...but when will a network have the balls to just say we won't deal with people who constantly try to exploit our merchants. WOW a network who tells merchants the whole truth and lets the merchants decide....wouldn't that be unique This is far from a dig at AW as from what I see you are by far the most active in these arenas of ethics:

    you kick us when we do accidents and you kick us quickly
    you offer merchants access to analytics
    you are obvioulsy vocal here

    So well done, now can the rest join in

    Doug

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    Hi Doug,

    Thanks for the kind words, it's been a weird and slightly depressing day on the forum.

    I'd love to get everyone who doubts networks' intentions to spend a day at our office or the office of any other network. More recently it seems like it's become open season to have a pop at networks on this forum, the same networks remember who provide a valuable revenue stream for the forum's ongoing existence, not to mention being instrumental in funding the A4U Expo.

    When you're dealing with 750 merchants and trying to educate them day by day about the value of their affiliates whilst juggling everyone's interests it has to be a softly, softly approach.

    We've made huge inroads over the last 18 months in monitoring and clearing up the incentivised traffic space and continue to do so as an industry. There is a collective will amongst most, hopefully all, networks to clean up the space but it will take time and needs to be done in increments.

    Anyone who attended my session at the Expo will be aware I was quite up front and honest about how merchants and networks have a responsibility to manage their incentivised traffic. It's not really in my nature to fawn over any affiliate site, regardless of the size of their revenue.
    Kevin Edwards, Strategy Director
    Tel: +44 (20) 7553 0354
    kevin.edwards@affiliatewindow.com
    http://www.iabaffiliatemarketing.com

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    Quote Originally Posted by KevinEdwards View Post
    Hi Doug,

    Thanks for the kind words, it's been a weird and slightly depressing day on the forum.
    .
    Hasn't it though.

    True as ever mate
    TotalSearchSolutions now providing Affiliate Management services as well as Paid Search
    www.totalsearchsolutions.co.uk

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    Quote Originally Posted by KevinEdwards View Post
    more recently it seems like it's become open season to have a pop at networks on this forum
    The shift from affiliate code sites begins

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    Yes Ray the shift from affiliate code sites that add no incremental sales to a merchant should begin. It should have started ages ago.

    The more merchants that start seeing tools like AWins analytics, atlas, doubleclick, etc the more they will see which sites add value and which don't. Hence code sites need to evolve or die....and that is only good for the industry as a whole.

    Doug

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