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Old 28-10-07
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  Question QED: hiding affiliate links to increase Quality Score?

Been hearing a lot of buzz about hiding affiliate links. Is there any hard evidence out that shows that search engines mark a page with a poorer Quality Score if they have affiliate links, even if they boast a significant amount of unique content?

Also which are the most robust and easy-to-implement methodologies for hiding affiliate links from search engines?

Cheers.
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

I havent read any hard evidence to say that it does affect quality score but it would make sense. If the robot can see all kinds of affiliate links on the page then it can assume that the page is perhaps created for affiliate marketing of another company.

Links and pages always look better with a redirect in place anyway, so I for one, always do it.

If i may be so bold - heres how to make a redirect for affiliate links

Dave
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

I have yet to see any evidence put forward, just opinions. And Google explicitly say they they don't penalize affiliates - can't find the page now. It may be the case that what a lot of affiliates do is penalized for poor user experience, but in any case an intelligent algorithm isn't going to be fooled by affiliate stratagems. Like all these links going to a redirect file, which just happens to be spider excluded - oh yeah!!.
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

this is something I haven't implemented yet - had the same opinion as ceetee - but the 4 panellists at the Extreme SEO seminar all said cloak 'em!!! guess what I'm doing next week!
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

i think the problem in this area is when you have a page with not a whole lot of content and quite a few (relatively) naked affiliate links.

Ive seen many pages of ours and others that rank well with good content and naked affiliate links.

That said, mask them anyway becuase it allows you do to MORE than just stop google seeing links. It allows you to add timestamps, make a popular products area of your site or send you an email when a link is clicked.

D
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

Quote:
Originally Posted by ceetee View Post
And Google explicitly say they they don't penalize
Oh yeah....isnt their corporate mantra "do no evil" too?....ROFLMAO

Lets be honest, Google is obsessed with making affiliates lives harder as they are driven constantly to find ways they think improves the user experience and keeps users returning to google time and time again....plus every time they turn the wheel we either pay more for the traffic or someone else takes our place!

For time a lot of people have been hiding/redirecting their links and content as well ......as it was to avoid the human editorial penalties long before the QS algo/min bid system came in. Also serves as a neat way of running your own managment reporting and link administration....
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

Quote:
Originally Posted by Travel Pixel View Post
Is that your article? I didn't ever think to disallow the jump page in the robots.txt file - can the code in the page actually be read by a spider? Also, with the disallows you have in the example, would it not be easier to just do?

User-agent: *
Disallow: redirect.php

Just out of interest.
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

Quote:
Originally Posted by DioBach View Post
Is that your article? I didn't ever think to disallow the jump page in the robots.txt file - can the code in the page actually be read by a spider? Also, with the disallows you have in the example, would it not be easier to just do?

User-agent: *
Disallow: redirect.php

Just out of interest.
1. Yes it is my article.
2. No PHP (as far as i know) cant be read by SE spiders BUT they would follow the path through to the merchants site leaking PR so it makes sense to neaten it all up. You could also use a nofollow,noindex on the link i suppose as another method.
3. Yes it would be easier to use blanket coverage for all user agents but I wanted to demonstrate some of the spider names for newbies.

Dave
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

Quote:
Originally Posted by Travel Pixel View Post
1. Yes it is my article.
2. No PHP (as far as i know) cant be read by SE spiders BUT they would follow the path through to the merchants site leaking PR so it makes sense to neaten it all up. You could also use a nofollow,noindex on the link i suppose as another method.
3. Yes it would be easier to use blanket coverage for all user agents but I wanted to demonstrate some of the spider names for newbies.

Dave
Ok, that makes sense - on number 2. After reading your article I went and did the wildcard disallow, just wanted to check that I wasn't making a mistake doing that. Thanks.
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Old 28-10-07
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  Re: QED: hiding affiliate links to increase Quality Score?

I would imagine that if google are identifying affiliate links, (which they probably are), then they will have your domain flagged as being an affiliate site, so hiding the links now is shutting the gate after the horse has bolted. A gradual switch-over of links over a period of several months might be better than switching them all in one go between googlebot visits.
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