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Thread: From Thin To Fat - Plans To Beat The Latest AdWords Squeeze

  1. #16
    Qui Gon Jinn's Avatar
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    On one site we are trialling with dummy links, some https links are getting indexed. In natural search for a few instances some are linking/going directly to the targeted site with all the targets site meta details.

    The other way may be to redesign your sites to contain no aff links at all, just content, and point these sites to your aff sites.
    Interesting idea
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  2. #17
    Affiliate

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    The other way may be to redesign your sites to contain no aff links at all, just content, and point these sites to your aff sites.
    If this worked would this not effect conversion rates, as it is another click before customer gets to merchants site

  3. #18
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    yes, i dunno if it will help protect your fat site whilst only the thin one suffers
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    The other way may be to redesign your sites to contain no aff links at all, just content, and point these sites to your aff sites
    Could you not link to your other affiliate site and have that site use a redirect to take the user the merchant so that the user still only has one click to get there or can google spot that?

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    Surely google can spot a redirect! I think the only way around this is to develop generic websites that cover a multitude of products. They will never be as SEO friendly but can still rank well. I'm setting up a new site at the moment, going to try different strategies, see if any work!

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    I should give credit to Affi for the 'sites with no affiliate links pointing to main affiliate site' idea. It should work in principle, plus you are linking from relevant sources which can only help the affiliate site. I know it's another click, but it's better than no clicks!

    I do wonder if hosting the sites on the same server would give the game away though, it might be better to at least have different IPs. I read somewhere about keeping the sites on different 'C' class IPs although it could just be waffle.

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    tbp said:
    But it means that I can't say as adwords has gone, i`ll work on my seo and get more traffic that way. I`m already at the top, so can't go any higher, and unfortunately there seems to be quite a big difference between being top for Adwords and being top in the natural search.
    That's a worry. I didn't realise it was like that. Do people buy more from the PPC ads than they do from the organic sites?

    If that's the case we better get them shopping carts installed!

  8. #23
    tbp
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    Do people buy more from the PPC ads than they do from the organic sites?
    I always thought that PPC didn't offer much of an advantage over natural sense, but I was biased as I tended to go for natural search results over PPC results, reasoning that its quality that got the site to number 1 rather than just having deep pockets.

    However, when I set up my PPC campaign within a week I was proved wrong. In my case PPC generated a lot more traffic than being number 1 in the natural results, and it also converted a lot better. As soon as my account was slapped, my sales dropped off instantly.

    As you say it is worrying, as I said i`m at number 1 so can't improve there, but I`d now take a decent PPC position over that anyday.

    So far - touch wood - my account has been ok today, and sales have improved again.

    Thats why i`ve made such a fuss over this though, as PPC is so now so important to me. Also, I feel that when I`m paying for a service I would be entitled to some sort of warning that the service was going to cease.

    In the real world, if you were paying for a regular service, you wouldn't expect the service to just suddenly stop without any warning. I know the net is different from the real world, but it's still a pretty shoddy way to treat your customers.

    It just worries me that my account is going to be slapped again, as unfortunately there is just no alternative that matches PPC on google.

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    The big G is a worry, so I'd like to contribute to this thread by giving an example of a small site of mine which deals with a single product, is number 1 for most of its target terms in Google, and has survived the slap.

    Vaginal Dilator Information & Articles: Vaginal Dilators UK - VaginalDilator.co.uk
    (medical product!)

    I direct all my PPC traffic to the home page of the site, which doesn't have any affiliate links on it. Despite the fact the site is long overdue for a makeover, the conversion rates are just fine.

    I hope this helps!
    Please Read My Affiliate Marketing Blog. & consider joining The Affiliate Lending Team - help entrepreneurs in 3rd world countries - all the cool affiliates are doing it

  10. #25
    Qui Gon Jinn's Avatar
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    Certainly Niche

    Definition: A cranny, hollow, or crevice, as in rock.
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    Kirsty said:
    I direct all my PPC traffic to the home page of the site, which doesn't have any affiliate links on it.
    That sounds like a good idea, maybe the QS bot only checks the landing page and not the other pages?

    I found another sneaky way to get a slapped domain up and running again. Create a new campaign in your existing account and use the option to copy over the campaign that was slapped. Copy your slapped keywords into the new campaign. Then change the display URL in the ads, one letter change is enough (typo error, your honour). The ads will start running again with your original quality scores.

    OK I know you would be showing a false display URL and they will probably stop it eventually, but at least it gets your ads up again temporarly while you sort out a new domain or website redesign or whatever.

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    Quote Originally Posted by tonyr View Post
    Kirsty said:
    OK I know you would be showing a false display URL and they will probably stop it eventually, but at least it gets your ads up again temporarly while you sort out a new domain or website redesign or whatever.
    Suppose you could always buy the new domain name and redirect it to the actual landing page.

  13. #28
    tbp
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    I found another sneaky way to get a slapped domain up and running again. Create a new campaign in your existing account and use the option to copy over the campaign that was slapped. Copy your slapped keywords into the new campaign. Then change the display URL in the ads, one letter change is enough (typo error, your honour). The ads will start running again with your original quality scores.
    I tried this as it has worked in the past, but didn't work this time.

    As soon as the keywords were entered and the campaign completed they were market as inactive. It happened too fast for it to have actually checked them, so it seems the poor quality score for the had been cached somewhere.

    The only thing I could get to work was to set up a completely new account from scratch.

  14. #29
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    Quote Originally Posted by tbp View Post
    I tried this as it has worked in the past, but didn't work this time.

    As soon as the keywords were entered and the campaign completed they were market as inactive. It happened too fast for it to have actually checked them, so it seems the poor quality score for the had been cached somewhere.

    The only thing I could get to work was to set up a completely new account from scratch.
    I had a campaign slapped, but as I was already working on a whole new site / landing page structure I'd already transferred over many adgroups to the new format. Since the slap, I've been furiously creating new pages for the remaining adgroups - and none of them have been marked as inactive on the new domain (you really had me worried when you commented that this had happened to you).

    I wonder why this is happening on your account. How many times have you re-started slapped campaigns with your keyword set? Just curious if Google eventually penalise your keywords.
    Please Read My Affiliate Marketing Blog. & consider joining The Affiliate Lending Team - help entrepreneurs in 3rd world countries - all the cool affiliates are doing it

  15. #30
    tbp
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    I wonder why this is happening on your account. How many times have you re-started slapped campaigns with your keyword set? Just curious if Google eventually penalise your keywords.
    It's very strange, as this pleasure seems to have been limited to me

    The first time I was slapped was when I bought the domain, although it was fine for the previous owner, after the nominet transfer had taken place google decided to wipe it from its index, and stopped it being used with adwords. At that stage, it was a new campaign and I only had around 10 keywords.

    To get round this, I bought another domain and used that as the url for the ad, and that worked fine.

    The other day when the campaign was slapped, it had been running happily for 5 months, and had over 477 keywords so obviously most were new since the previous time.

    I bought another domain, redirected it to the existing site, and started up a brand new campaign. I copied over the keywords from the old campaign, and went through the other steps in setting up the new campaign. Within about 20 seconds of finishing the campaign setup, the keywords all went to inactive. I waited a day to see if it was a glitch, but they stayed inactive and still are.

    It was wierd, as they were marked inactive so quickly there was no way a check could of been done, yet it was a brand new advert and domain. It seemed as if they had been cached somewhere, and because they had been used before on the slapped campaign they were instantly marked as inactive. I haven't seen this happen before, and I`ve heard from a number of affiliates who said swapping the domain was fine for them, so I don't know why it happened to me. For 99% of the keywords it was the first time they had been slapped.

    Even more strangely, the 5 or so keywords that weren't marked as inactive were for misspellings, which weren't found anywhere on the landing page, and these were allowed yet highly relevant keywords were rejected.

    I`ve given up trying to read any sense into it

    The new campaign is still working, but has suffered a lot. Has a much higher CPC for a lower position than the old campaign, as the old one did so well I had a really low CPC for first place.



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