New Best Practice Guidelines from IAB for Voucher Code Sites

[Barry]

Tweet

Maybe it should read for 'your' use online.

Ta

Baz

[Mogga]

Maybe it should read for 'your' use online.

Ta

Baz

That's sort it out.

[shimmy]

I honestly think the guidelines makes things to complicated for no reason. Why do I need to separate deals/offers/sales/discount codes. To me it would be a lot easier if networks went straight to the point and disallowed "Click to Reveal". That way the consumer would see the codes on that page and there would be no confusion.

[bapages]

* A valid code is defined as a code that has been legitimately issued by a merchant for use online.

That's a bit vague and wooly. Doesn't exclude me from stealing other people's codes. Which is what 90% of the debate is about.

Surely as soon as a code is issued albeit issued to one affiliate, it is in 'open protocol' and is reasonable for all to use as it is already freely and easily available once issued. After all is that not the idea the internet was created for.

[jams002]

great idea,keep it up yo,



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Humidifier Filters

[bapages]

2 Weeks to go and I have not seen much activity to comply by the VC sites yet!

[dougs]

We are complying:

Discount Vouchers - Money Saving Deals on Big Brands - Offers, Vouchers, and Promotional Codes

Others complying:
Voucher Codes - Exclusive Discount Codes and Discount Vouchers
Shop Codes UK | Discount Codes | Promotions | Voucher Codes

I am sure others will once the Christmas rush is over

what is the point of slagging people off when the guideline does not come into effect until Jan 1. Complain after that date

Doug

[Barry]

Everything is in place here - other than having the time to go through all my past vouchers and offers and changing them to either or.

Its going to take some time I can tell you + it bores the crap out of me.

I am pretty sure most will leave it to the last minute.

Ta

Baz

[befuddle]

A vast amount of the codes on my site expire midnight 31st December so it would be good if merchants were proactive and started distributing replacement codes earlier. It is when they leave days or weeks to replace expired codes that problems begin as the pages still get traffic from the search engines.
--<br>Posted via my Mobile Device

[Barry]

An increasing amount of sites are now changing and I am looking at them for ideas on how other peoples mechanisms will work after the new years ruling comes in. What can I say there are some - well 'cheeky' solutions being put in place.

Would it be against the ruling to have the code totally visible but when you right click it or try to copy and paste it it opens a window with the cookie in? Seems to be the most popular thing happening at the moment?

God this is getting be a headache changing and checking codes, my database is so messy

Ta

Baz

[DROBNJAK]

Another thing is unclear: "Voucher code directories must contain clear categorization and separation between deals/offers/sales and discount codes."

Deals/Offers/Sales/Discount Codes are just different names for what amounts to price discount. One can only allow for those differences if merchant provides clear categorization in his XML data feed.

dejan

[voucherz]

I'm now complying to the new code of conduct - voucherz.co.uk | voucher codes, discount codes, promotional codes, money off coupons

Thankfully it wasnt too difficult to get this up and running as we already categorized entries by codes/deals/offers/free del e.t.c

Obvisouly there are a few loopholes in the guidelines, in that you can still use Click to Reveal, if the code is valid... also, merchants offen dont give exact end dates to codes,and hence some could stay on some sites for years/months, even though blatantly out of date.

[dougs]

Dejan

Manually check then

Doug

[leonle]

It is new year and they are yet to act upon it,may be they won't!!!

[markus]

I am sure others will once the Christmas rush is over

Interesting to see what comes of it