06/02/2012 - Brand Spotlight-PAUL SMITH with Six Whiting Street

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Fashion is one of the most cut throat and difficult businesses to break into, but Paul Smith stands head and shoulders above his competitors with a reputation as one of Britain’s premiere designers. The secret lies in his ability not just to follow trends, but to predict and even dictate them himself. This includes the highly competitive market of denim. Paul Smith Jeans sense of relaxed fun, combining an eye for detail and an overriding devotion to producing wearable, quality clothing. A garment as simple as a Paul Smith t-shirt is still something special. Tongue in cheek humour, innovative design and that all important quality standard, combine to produce an easy to wear collection that manages to strike a balance, ultimately creating casual sophistication. The Paul Smith Jeans collection is designed for the real world, not a fashion catwalk. It’s this strong connection with its wearer’s lifestyle that makes Paul Smith so successful. Key items within the collection include Paul Smith polo shirts, Paul Smith jeans, Paul Smith knitwear, Paul smith shirts and Paul Smith jackets.


1.Paul Smith Jeans green fine gauge cotton knit jumper. Regular fit. V-neck with contrast tipping. Ribbed waistband and cuffs. Paul Smith tab on the left side seam. Applique zebra logo to the chest. £89

2.Paul Smith Jeans white cotton shirt with a green jasmine floral print. Tailored fit. Slim penny collar. Maroon floral inner collar lining. Curved hem. Single open chest pocket. Single cuffs with button fastening. Paul Smith tab on the pocket seam. £105

3.Paul Smith Jeans navy organic cotton pique polo shirt. Slim fit. Two button placket fastening. Iridescent buttons. Split side seams. Applique zebra logo to the chest. £60

4.Paul Smith Jeans khaki Prince of Wales check shorts. Two side pockets. Two front button down coin pockets. Two rear pockets. Funnel belt loops. Four button fly fastening. Brown Paul Smith Jeans branded buttons. Paul Smith Jeans tab on the rear. 100% cotton. £99

5.Paul Smith Jeans white cotton t-shirt featuring the traditional multi stripe zebra and a monotone pommel gymnast. Regular fit. Crew neck. Straight cut hem. Screen printed front graphic. Inspired by the 2012 London Olympics.

6.Paul Smith Jeans slim fit cotton trousers in grey

7.Paul Smith Jeans navy gingham check cotton shirt. Classic fit. Two large irregular chest pockets. Contrasting white stitching. Single cuffs with button fastening. Iridescent buttons. Paul Smith tab on the left pocket seam.

8.Paul Smith Jeans tan straight leg cotton chino trousers. Two angled side pockets. Four button fly fastening. Two rear pockets. Front button down coin pocket. Paul Smith Jeans branded buttons. Stripe detailing inside pockets. Paul Smith Jeans tab on the rear. 3 by 1 triple twisted twill cotton.


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ABOUT SIX WHITING STREET

Launched only two years ago, online menswear store, Sixwhitingstreet.co.uk has rapidly attracted a growing dedicated army of fans from across the globe. Our customer base spans over 70 countries worldwide, every state of the USA, throughout Europe, the Middle East, Far East and Australia. Our tax free service saving non EU customers 20% off our retail price proving very popular.

Some websites boast of how many brands they offer to the customer as a badge of honour. The result is the constant chase of trying to accumulate a significant or certain number that will wow the customer into thinking how great their website is. The fashion savvy consumer is a little more discerning than this. Due to the worldwide financial crisis over the past few years, customers are demanding higher standards in the products they buy. When they are parting with their hard-earned pounds, dollars, yen or euro, they want to make that purchase a meaningful one, an investment that has bang for its buck. We at Sixwhitingstreet.co.uk understand this.

We at Six Whiting Street are going to boast of how many brands we offer, equally for every brand we stock we reject ten times as many. To give you a taster, we have just stocked new items in for Comme Des Garcons, Paul Smith, Ma Strum, Lyle & Scott and many many more...

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