Hi there,

This is just a quick email to provide some details about the Lonely Planet program and what we will be doing to make the program attractive to you, and our offering attractive to your visitors.

Commission
Lonely Planet provides a flat commission of 15%.

Creative
We will be adding more creatives to the Affiliate Window site and will update each month to focus on the current add-on item. We have just added various new banners that promote the June/July promotion.

June/July offer
For June/July we have a very strong incentive. All people who spend over £25 will receive a copy of Bluelist and free delivery. Bluelist is one of our biggest selling titles and is a 300+ page full colour book that recommends 618 places to go and things to do, as well as profiling every country in the world. It retails for £15 and we are getting great results from this promotion. As mentioned, we have new banners promoting this offer.

Offer to shoppers
We are committed to providing a strong incentive for shoppers to purchase via our site. As such, each month we provide an "add-on" or "gift with purchase" for people who spend over a minimum amount (generally £25) . This changes at the start of each month and generally consists of Lonely Planet products, or T-shirts, bags etc. We also provide free shipping for orders over £25. The offer page is located at: http://shop.lonelyplanet.com/series_...fm?seriesID=39

About Lonely Planet
Founded over 30 years ago, Lonely Planet is the world's leading publisher or travel books with over 600 guidebooks covering every corner of the planet. These include regional guides, country guides, and city guides. Lonely Planet also produces phrasebooks and a number of non-destination specific products such as pictorials, travel literature and coffee table books. For more info about Lonely Planet: http://www.lonelyplanet.com/help/about.cfm

If you are not already part of the Lonely Planet affiliate program, sign up now! www.affiliatewindow.com We look forward to working with you to help drive sales and make the Lonely Planet offering as attractive as possible to you and your shoppers.

If you have any questions or would like any further information, please feel free to contact us.

Regards,

Pauline Pasquier
Key Account Manager - Affiliate Window
ppasquier@affiliatewindow.com
Tel: 020 8269 4849

Adam Noonan
Online Marketing Manager - Lonely Planet
adam.noonan@lonelyplanet.com.au
www.lonelyplanet.com