Millets and Blacks Launch Exclusively on AW

[Rachel Humphreys]

Blacks Leisure Group and Affiliate Window are delighted to announce the launch of two fantastic programmes for Millets and Blacks

Both Blacks and Millets are well known and trusted high street brands offering great prices on quality outdoor kit from tents and rucksacks to clothing for men women and children. Both programmes offer the same competitive commission structure and bags of earning potential!

Commission Structure
Commission: 6%
Cookie Period: 30 days

Linking Tools

Creative
Both programmes offer creative in a range of sizes

Product Feed
Millets – Over 950 products
Blacks – Over 1000 products
(Don’t forget that you can create your own content widgets featuring products from these feeds!)

Hint & Tips
Whilst there are some natural cross-overs in some products there is a definite distinction between each brand's offering and positioning in the market.



Millets positions itself as a family friendly, fun, outdoor equipment and fashion brand
Brands include Peter Storm, Eurohike, Berghaus, Outwell and Karrimor
(Think family camping holidays, Duke of Edinburgh, Gap year student travel)
Millets currently have over 260 stores nationwide

Free Delivery on Orders over £200

Link to the Clearance section here

Link to the Jargon buster here

Link to Buying Guide here

Link to the ‘One Earth Clothing & Accessory Range’ here
Millets believe that every little action goes a long way to preserving the planet we live on, which is why Millets has gone one step further than any other outdoor company to develop the One Earth clothing and accessory range.



Blacks positions itself as provider of outdoor equipment and clothing for the more adventurous and experienced.
(Think hiking, trekking, Ramblers Association)
Blacks currently have over 104 stores in nationwide

Free Delivery on Orders over £200

Link to the Jargon buster here

Link to the Gear Shop here

So what are you waiting for? Join Now!

Click here to join the Millets affiliate programme

And

Click here to join the Blacks affiliate programme

Note - Bidding on brand or mispells, or use of display URL is strictly prohibited, please refer to full programme T&Cs which you can locate on the links above.

Please do not hesitate to get in touch if you have any questions.

Thanks and good luck in your promotions!

Rachel

[purple]

I am so pleased to hear these merchants are joining Awin, and I back after leaving another network.

Can we deep link to products etc.

Great client win welll done awin

look forward to being approved!

[Rachel Humphreys]

Hey Purple

I have approved your application and you can deeplink to products.

If you need anything else you know how to get hold of me

[ep90]

Has anyone generated any sales for Blacks? We've sent them a huge amount of traffic, but no sales... just want to be sure the tracking is working ok. We are deeplinking to the products.

[Rachel Humphreys]

Hi ep90

We have recorded a handful of sales from a couple of affiliates since the programme launched but we are looking into any technical issues as I write, so I will keep you all updated.

Thanks

Rachel

[purple]

I think the conversion rate used to be low on the old programme, if you send highly targetted traffic with good pre sale and straight to product, you can get a good EPC.

That said I am awaiting confirmation from AWIN that all tracking is working ok etc

[Rachel Humphreys]

Hi Purple

To be honest I was wondering whether this might be the case too - you guys are better placed to know this than me having worked on the programme before. Providing there are no 'technical' problems we are going to have to work really hard to improve the conversion.... I'm already brewing up a few ideas

Will get back to your shortly re. answers and solutions.

Cheers

Rachel

[purple]

Does the merchants have avialble their top 30 sellers online, this will give an idea what kinda of products they shift online

I have a feeling some of the products people still buy in store and use the website for browsing

[Brassneck]

I'm thinking of setting up a site for hiking boots. Did the possible problems listed above ever get resolved?

Thanks
Stephen.

[Rachel Humphreys]

Hi There

The site for hiking boots sounds interesting - keep me posted on any new developments!

As for the Millets and Blacks programmes, conversion rate has doubled since the sale launched a few weeks back and we have also introduced some nice 'Spend and stretch' codes to continue momentum as the sale comes to an end.

Let me know if there is anything else I can do? eg) if you are using the product feed, I can check for inclusion of boots in this?

Current promotional codes are:

Blacks
Spend over £50 and get £5 off 'black5'
Spend over £100 and get £15 off 'black15'
Spend over £150 and get £30 off 'black30'
Spend over £200 and get £50 off 'black50'

Millets
Spend over £50 and get £5 off 'millet5'
Spend over £100 and get £15 off 'millet15'
Spend over £150 and get £30 off 'millet30'
Spend over £200 and get £50 off 'millet50'

(Valid until 17th August 2008)