IAB Affiliate Council revised Voucher Code Guidelines

[Barry]

You can't 'react' unless someone has taken an 'action' against you. As long as sites are prepared to react in a prompt manner to issues brought up by new and emerging ideas/technologies/processes/techniques then that should be the main point.

Ta

Baz

[dougs]

Baz

My concern is simply merchants feel like some people are constantly taking the p**s and hence don't even enter this space. With my carrentals.co.uk hat on I reject any site that is vaguely related to vouchers unless I know the person running it and I know they are not abusing me. Unfortunately that means probably quite a few decent sites have been disaproved. How many other merchants take the same view and aslong as MVC and VC keep doing what they do and looking for the next loop hole.

Doug

[befuddle]

I reject any site that is vaguely related to vouchers unless I know the person running it and I know they are not abusing me

Good to hear merchants can apply their human nature, marketing experience and intuition and not just blanket declines/suspensions/commission decreases.

[dougs]

The issue is Ray that my staff don't know people and they reject without asking.

Doug

[befuddle]

It's alright Doug as I like abusing you

[dougs]

I smile a lot on this forum.

Every time I post I am laughing away to see the noise.

All the best

Doug

[Leeky]

An expired code is an expired code and should be removed simple as that, anyone who is wanting to keep expired codes visible on their sites are doing it for no other reason other than to stuff cookies.. some use the excuse as to keep the page indexed :tup

So what if your page gets de-indexed because no expired codes are on it?, if your so concerned then add content to it and it wont get de-indexed.

If your site isn't automated this is no excuse, get it automated, pay someone to automate it, or do not promote something your unable to cope with.

If the rules were to remove expired codes (and no other options were available) then the rules could not be bent, anything other than removing the codes IS going to cause bending the rules.

Would a shop still display expired pies?
Would the shop owner say I still display my expired pies so visitors can still see we used to stock the chicken and mushroom pie, or we don't have the ability to remove the expired pies..... what good is it to them?.. none at all, if its not edible, throw it away and get some fresh stock, if there is no fresh stock offer something else.

If the AIB were incharge of health and safety we would all be suffering from food poisoning. <<< not strict enough!

I think i've managed to upset enough with this post... ill be off now!

Lee

[befuddle]

An expired code is an expired code and should be removed simple as that, anyone who is wanting to keep expired codes visible on their sites are doing it for no other reason other than to stuff cookies

That is not true

[Leeky]

That is not true

Glad you took the time to explain...

Lee

[befuddle]

Go to Google and search for "1st March", "Christmas Sales", "debenhams blue x sale".

Lots of content present that is not quite relevant to today.

[dougs]

Many shops actually show plastic food as an example.


Doug

[Leeky]

Go to Google and search for "1st March", "Christmas Sales", "debenhams blue x sale".

Lots of content present that is not quite relevant to today.

So does that make it right?

Lee

[Leeky]

Many shops actually show plastic food as an example.


Doug

Do they still make a profit from this plastic food?,
Are any food suppliers paying out due to the shop displayiing plastic food?
Are the shoppers putting this plastic food in their baskets thinking its real food?
Do any other shops who have the real food lose out to shops displaying plastic food?

Lee

[Barry]

I can see Leeky's point.

But here is a situation in the real world you may like to refer to:-

An electrical store has its shelf's full of goods so users can browse them. They have a line that goes out of stock, but they still wont sell the display item as it keeps the shelf full and they are not sure whether it will come back into stock again.

Leaving them on the shelf gives the user an 'impression' of choice. With voucher sites it also help give a look of 'longevity'

as long as codes are listed as 'expired' I dont see a problem.

Ta

Baz

[3wdl]

An expired code is an expired code and should be removed simple as that, anyone who is wanting to keep expired codes visible on their sites are doing it for no other reason other than to stuff cookies.. some use the excuse as to keep the page indexed :tup

Personally I don't see a problem with listing expired codes from a merchant, unless the merchant has catagorically asked for the codes to be removed.

If a merchant is going to issues regular(ish) codes then it's in their benefit for the pages to stay active and if the affiliate is clever about it then they could recommend alternative offers.

The argument about cookie stuffing is, in my mind, not an issue if the codes are clearly showing as expired.

J