De listing (both from google and your own site) a page because its has no current vouchers would be suicide.
Ta
Baz
On a voucher code site, if it simply shows the site is full of expired codes, it would look much better to the visitor for the expired codes to be removed and replaced with offers or top selling products.
Who wants to use a site which is full of expired codes?, it makes it much harder to find valid codes / offers, if the visitor goes to a couple of merchant pages and all they see is expired codes then they will assume the rest of the site is also out of date.
It wouldn't be too bad if expired codes where only listed on merchant pages which also contained valid codes above them, but to keep a merchant page alive with nothing but expired codes displayed is nothing but cookie stuffing.
Lee
iCodes - Free Voucher and Offer API Available.
De listing (both from google and your own site) a page because its has no current vouchers would be suicide.
Ta
Baz
Yes.. IF and CLEARLY, but like I said above this opens it up to bending the rules and you know for a fact that clearly to you may not be clearly to anyone else.. its easy to hide a clear message on a cluttered site.
Content keeps a page live, it doesn't require out of date codes to keep a page live.
Lee
iCodes - Free Voucher and Offer API Available.
No, it's not. If I have a merchant page that says 'Code expires 28th February 2009' I don't get the cookie for someone just reading the content of that page, whether the content is relevant to today or not.
Just as in the same way I don't get the cookie if the page says 'Code expires 31st December 2010'.
Visitors still have to interact with the page and click through to the merchant's site of their own accord.
The lot of you are rule bending cookie stuffers who pretend they want to do things right... fact :td
Lee
iCodes - Free Voucher and Offer API Available.
Joe's CantBarsed Blog | Discount Codes
hpops (02-03-09)
TotalSearchSolutions now providing Affiliate Management services as well as Paid Search
www.totalsearchsolutions.co.uk
Joe's CantBarsed Blog | Discount Codes
befuddle (02-03-09)
Lee
You can't go throwing abuse at everyone and how and industry is evolving when you refuse to come to the IAB meetings that is directing the evolution.
Doug
befuddle (02-03-09)
Well, although there is some truth in the statement, I think the only people who it will upset... or jump on me for it, are those who are most likely guilty of it... obviously not you then hpops... I didn't expect my "thanks" rating to increase with it :tup
The "stifle creativity" comment above made me smile.... yeah, if we are still allowed to display expired codes then we can be creative on how to hide tthe fact that they are expired
Lee
iCodes - Free Voucher and Offer API Available.
Hi,
Totally agree with Matt here - anything too prescriptive would be seen as 'strong arming' affiliates and stifling creativity - a case of damned if you do and damned if you don't.
This is an entrepreneurial industry that thousands of people participate in, many in very different ways, we walk a fine line in the messages or guidance we send out.
Attached to the code of conduct is an implied acceptance that, as Matt says, there's a spirit to be entered into; ask yourself simple questions about usability and misleading content if you want a general rule of thumb. Ultimately speak to your network of choice. If you're unsure from talking to them, talk to another and then another. You'll find a consensus.
If you're serious about building a serious, revenue generating site you'll surely do some due diligence and speak to as many relevant networks anyway. The onus is on you not the network, but the network should be on hand to help you build your business if they want to share in your success.
There are checks and balances deliberately built into the code of conduct, just as there's an appeals process. Those looking to build ethical and trusted businesses have nothing to fear.
Kevin Edwards, Strategy Director
Tel: +44 (20) 7553 0354
kevin.edwards@affiliatewindow.com
http://www.iabaffiliatemarketing.com
drivetowin (03-03-09), hpops (03-03-09), Julie H (03-03-09), mattb811 (03-03-09), renegade (03-03-09)
Joe's CantBarsed Blog | Discount Codes
Why should they be?Sites are allowed to show expired codes within the IAB guidelines.
And if they are allowed, why are sites allowed to encase them in lots of cookie setting, mainly graphical based, links?
No other reason than click baiting, IMO. Where does this form of bait advertising sit with last year's rogue trader regulations?
Advertising something that is no longer available makes no sense to any logically minded individual and the justifications proferred are laughable.
Time to retire to a safe distance.
Leeky (03-03-09)
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