uSwitch - You gotta Switch

[Hayley Nolan]

The uSwitch programme is going from strength to strength since its launch with buy.at. This is due to its great commission structure and product offerings, which includes the following additions:credit cards, personal loans, secured loans and heating cover products. The programme is seeing a conversion rate of over 6%!

Why choose uSwitch:

• We’re a free impartial service that could save your customers up to £325* just by helping to switch to a cheaper energy supplier, or on average up to £332** a year by transferring the balance on their credit card.
• We pay you when a customer completes their application to switch on our website, NOT when they go live with their new supplier. We absorb any dropout, not you.
• You have the ability to deep link into our transaction processes, lowering your dropout
• A selection of bespoke landing pages designed especially to optimise PPC campaigns
• Excellent brand awareness, which is growing rapidly
• Our current multimillion pound cross-media advertising campaign, which is spanning television, radio, billboards and newspapers to complement our online affiliate activity is pushing up conversion even further
• The uSwitch website ranks number 1 in the UK for utilities sector, receiving more visitors than any other comparison site or supplier site, reflecting the trust that consumers place in our service
• We define ourselves by our brand values of impartiality, simplicity, comprehensiveness and accuracy, which assure you that you’re giving your consumers that highest quality service in the industry
• We publish one of the largest independent surveys of customer satisfaction in the energy, home telephone, broadband, credit card industries allowing customers to switch on service as well as price
• An extensive range of direct response banner creative

uSwitch also have a fantastic commission structure of:

Household bill products:

• Energy £12.00
• Home Telephone £10.00
• Broadband £10.00
• Heating Cover £10.00

Bonus Structure

• 5 switches receives a bonus of £50
• 20 switches receives a bonus of £100
• 40 switches receives a bonus of £150

Digitial Television £0.50 per referral

Personal finance products:

• credit cards - £1.50 per referral
• personal loans - £1.80 per referral
• secured loans - £77 per valid application

uSwitch has a range of creative available which can be found in your management area under 'standard graphics', 'specific graphics' and 'flash graphics' along with these uSwitch also have a fantastic HTML content e-mail which mirrors there offline advertising!

If you are not already signed up to the uSwitch programme please visit your management area and click on 'other programmes' the 'uSwitch', or to join the buy.at network please click here.

Many thanks