Tesco vouchers

[gunneradt]

Just got an email saying we can't use voucher codes

sorry but until you manage to down all the other websites publishing them, especially moneysavingexpert, I shall continue to publish them

cheers

[KieronD]

Enjoy getting your commissions reversed then,

[gunneradt]

aint got any to reverse

I use them for attention

[Sarah Johnson]

Hi gunneradt,

Thank you for your comments - we appreciate all feedback. I'm just waiting for Tesco to come back to me, regarding the specific comment:

sorry but until you manage to down all the other websites publishing them, especially moneysavingexpert

I will re-post as soon as I hear back from them.

Please feel free to contact me directly on the below details,

Kind Regards

[gunneradt]

moneysavingexpert have a whole sticky dedicated to voucher codes.

and what about this while we're at it

_http://tescovouchercodes.blogspot.com

[ep90]

this one takes the biscuit _http://www.tesco1.co.uk

[gunneradt]

great thanks for that

good site lol

[Sarah Johnson]

Hi All,

Tesco have taken the decision to no longer allow voucher codes to be used accross the whole affiliate channel.

All affiliates on the programme have been informed of this and as such have until 30th August to remove all voucher codes.

buy.at apologises for any inconvenience this causes to affiliates.

If you have any questions please contact me on 0191 222 9744.

Kind Regards,

[gunneradt]

and their view on the other sites?

[befuddle]

and what about this while we're at it
_http://tescovouchercodes.blogspot.com

Looks like this site only makes money from AdSense.

[tescovouchers]

I had to sign up and post just to reply to this (not my sites btw).

I'm sorry but the voucher situation is getting increasingly more ridiculously monthly with increasingly insane policies coming from the networks regarding the publishing of these codes. As gunneradt shows there is no way Tesco or anyone else are going to get the codes out of public domain. Shut down one site and a hundred more will spring up. The fact that these codes are entirely open to general use means the only leverage Tesco have is threatening affiliates with commission. As the tesco1 site shows no big deal - just slap up some adsense and make some money.

The point is - these demands being made by the networks/merchant are useless. They will not stop the distribution of codes, they will not keep that info out of public domain. All they will do is make Tesco (in this case) lose complete control of the voucher channel.

I think these actions are short-sighted, ignorant and actually making a fool out of the networks. The merchant can sit back smug as they get to make loads of sales without paying a pence to the network on commission and the sites running adsense for example get a good laugh out of the adsense revenue.

Moral of the story? Networks need to learn to get a bit of vision and not bend over nicely to insane merchant demands. Control your channel, advise the merchants but don't be played for a fool. The only way for voucher use to be controlled is by the merchant. It is a simple manner for them to control usage by account and a joke to expect networks or affiliates to do so - if they can't be bothered to fully resource and solve the problem on their end why are the networks and affiliates losing the revenue while bending over to ridiculous and ineffective demands.

This is not a network or affiliate problem it is a merchant problem. Make them fix it.

[KieronD]

If Tesco don't want affiliates to display their voucher codes on affiliate sites then they are within their right to ask us not to. Whats the problem here? It isn't a "stupid" policy and its not ignorant. I'm all for being treated fairly by networks and merchants but I don't see any problem with this whatsoever.

[loquax]

If you sign up for a network and merchant you're signing up to agree to their terms, whether you ultimately agree with them or not. If you don't want to agree to those terms, then you're within your rights, but equally why should the network/merchant allow you to continue working with them?

Affiliates do have to take responsibility for their own actions - it's not just network/merchant responsibility. And if you're asked not to display codes, then it's your responsibility, if you wish to continue working with the merchant via a network, to comply.

However, the simplest solution is for Tesco to withdraw all vouchers - make them all void right now and that'll screw up a few things... the second being implementing a system that means all codes are 100% unique to the individual. Personally I'd love them, other merchants and perhaps even networks implement such a system. That'd help solve a lot of code distribution issues.

Jason

[Tyson Pearcey]

The thing here is Tesco have made a decision. It is their marketing money their marketing spend and therefore it’s their decision about which channels they choose to promote it in, regardless of the other possibilities that have been mentioned.

Sarah is going back to Tesco to get an explanation as I don’t believe the issue has been addressed. It’s only fair to make sure that we are providing you with as much information as we can to understand their business decision.

We still expect all affiliates on the buy.at network to maintain a professional approach to this and represent our industry with proper conduct and stick to the T&C’s of the program.

We’ll keep you posted.

Cheers
Tyson

[drivetowin]

Have to say I'm with Kieron on this one - if Tesco (or any other merchant) choose not to allow their affiliates to display their voucher codes, that is their perogative.

Equally as an affiliate, it is your choice, either work with Tesco as an affiliate, and don't display their codes, or display Tesco codes and stop being an affiliate for them.

Tesco probably (hopefully!) know as well as anyone that this won't remove the codes from the public domain - sites like m*neysavingexpert will continue to have them on their forums. The problem for merchants is that having unauthorised discount codes on affiliate sites is a double whammy for them as not only do they have to give the discount to the customer but pay the commission to the affiliate too. In many cases the discount will mean the margin on that one transaction is wafer thin anyway so paying a commission on top can take a transaction from slim profit to actually being a loss.

What of course it does not stop is someone finding a voucher code in the public domain and then going via an affiliate site (which does not itself display that code) to make their purchase - as Jason says unless they start introducing personalised codes this is impossible to police - but at the same time where a customer goes via an affiliate site and enters a code they found elsewhere then I do not feel the affiliate should be penalised.