Re: Tesco vouchers
Have to say I'm with Kieron on this one - if Tesco (or any other merchant) choose not to allow their affiliates to display their voucher codes, that is their perogative.
Equally as an affiliate, it is your choice, either work with Tesco as an affiliate, and don't display their codes, or display Tesco codes and stop being an affiliate for them.
Tesco probably (hopefully!) know as well as anyone that this won't remove the codes from the public domain - sites like m*neysavingexpert will continue to have them on their forums. The problem for merchants is that having unauthorised discount codes on affiliate sites is a double whammy for them as not only do they have to give the discount to the customer but pay the commission to the affiliate too. In many cases the discount will mean the margin on that one transaction is wafer thin anyway so paying a commission on top can take a transaction from slim profit to actually being a loss.
What of course it does not stop is someone finding a voucher code in the public domain and then going via an affiliate site (which does not itself display that code) to make their purchase - as Jason says unless they start introducing personalised codes this is impossible to police - but at the same time where a customer goes via an affiliate site and enters a code they found elsewhere then I do not feel the affiliate should be penalised.
__________________
Never argue with idiots. They just drag you down to their level and then beat you with their experience.
If ignorance is bliss then some of the people I know must be orgasmic.
|