Hi Guys,
Just a further reminder for you to send me your URLs using the fantastic new Littlewoods Direct Video Creative and give yourself a chance of winning a cool £200!
The adverts and idents (from Trinny and Susannah’s new Undress the Nation show) are set on a tropical island and are designed to promote, not only the style of the fashion clothing, but the breadth of other products available, as well as the ease and convenience of online shopping.
We have taken these videos and made them interactive, this means that we have been able to tag individual products in the video allowing them to be deeplinked with your affiliate tracking. When the customer clicks on the product they are interested in they can then go straight to the product’s page on the Littlewoods Direct site and purchase it.
This format is designed to target increased conversion rates through customer engagement in the products. We hope you’ll agree this format is far more relevant for affiliates than traditional video formats. The video is also embedded in a branded player to increase brand recognition. It works by simply hovering your mouse over the individual products, click to view the product in the video and click again to be directed to the Littlewoods direct site.
An example of this creative is:
Their are two incentives running alongside this creative, these are:
Incentive One
The first incentive will run until Sunday 31st August. Simply send us the URL which features any of our video creative to
peter.armstrong@buy.at to qualify. The affiliate who we judge to be using the video creative most effectively will win £200!
Incentive Two
Littlewoods Direct will also be rewarding the three affiliates who achieve the most sales from the videos between Monday 11th August and Sunday 7th September with cash prizes! These are:
- 1st Place - £350
- 2nd Place - £250
- 3rd Place - £200
With a wide range of video creative now available, exclusively with buy.at, now is a great time to use them and see if they work for you.
To enter this incentive you must submit a URL demonstrating where the video creative is being used.
If you have any questions then please don't hesitate to get in touch.
Thanks,
Peter Armstrong
peter.armstrong@buy.at
(0191) 222 9740
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