Suggestions?

**0james0** · 05-07-10

My website is now compliant and live and I have decided to take advantage of £75 of free Adwords from Google to try them out.

I've picked my keywords and things are looking pretty good, I'm getting lots of impressions and also a decent level of clicks.

I've read through the FAQ's here and I think I'm on my way to achieving all of them, just need seperate landing pages for my keywords and the testomonials need apporving from head office before I can put them on the site.

I was hoping that someone could give me a very honest (all be it constructive) advice about my site and what I could do to try and increase conversions.

The aim is to get new clients to fill in the contact us form or call my mobile.

I'm wondering what your first impressions are of it and how you would feel if you were a client looking to buy a house, would you be tempted to call me to discuss mortgages?

The website is: www.mortgageplymouth.co.uk

Given the fact I am a new website, SEO seems to be going well, first place under the term "mortgage plymouth" including normally in the map listings. Also coming up high with the other search terms.

thanks in advance for any help

James

**traphic** · 20-07-10

Be careful with kewyord stuffing in the footer, if G see that you could get penalised. Also it would be better for SEO if you handcoded the page in html/css instead of using flash replacement on all the text. Hope that helps.

**0james0** · 20-07-10

Originally Posted by traphic

Be careful with kewyord stuffing in the footer, if G see that you could get penalised. Also it would be better for SEO if you handcoded the page in html/css instead of using flash replacement on all the text. Hope that helps.

Appreciate the advice, I was wary of the keywords at the bottom, but I thought I'd try a few and see.

The reason the site is flash is because that's all I can do! I used moonfruit to build it and that is flash only, wish I could make it in HTML! lol

**postsorcius2** · 29-07-10

well, not only at the bottom, if you have more in your page, hidden, you can get penalized by Google, try to define your keywords in the tags of your code, and also, search engines doesn't index very well flash pages, because they use another encoding, that is why it's recommended to mix flash inside HTML, to have an optimized page.

**edmltw** · 21-08-10

I like your approach.
Here's a tip, get a toll-free no.
Conversion rates tends to increase if people saw a 1800 no. instead of that number you have over there currently.
Just my two cents

Ed