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    RNS Number:6642Z
    Deal Group Media PLC
    13 March 2006

    Press Release 13 March 2006

    Deal Group Media plc

    ("Deal Group Media", "dgm" or "the Group")

    Final Results

    Deal Group Media plc, the online marketing group whose activities include
    performance-based advertising and search engine marketing, today announces its
    Final Results for the year ended 31 December 2005.

    Highlights

    * Turnover increased 39% to #20,561,000 (2004: #14,802,000)
    * Gross profit increased by 16% to #6,685,000 (2004: #5,757,000)
    * Achieved operating profit of #800,000 before amortisation
    * Cash at Bank of #1,682,000
    * Refined and well positioned products capturing a growing search market
    * Challenges with technology and an unexpected change with dgm's largest customer impacted

    profitability, excluding these, the group saw a 48% growth in underlying turnover and 29% growth at

    the underlying gross profit level.

    Commenting on the results, John Porter, Executive Chairman, said: "The group has
    completed a review of each area of the business. I am pleased to find a
    committed team who are implementing the changes required. Underlying growth
    exceeds market growth which gives me a positive outlook.."

    For further information, please contact:

    Deal Group Media plc
    Andrew Dickson Tel: + 44 (0) 20 7691 1880
    andrew.dickson@dgm-uk.com www.dealgroupmediaplc.com

    Panmure Gordon & Co.
    Grant Harrison / Katherine Roe Tel: +44 (0) 20 7459 3600
    grant.harrison@panmure.com www.panmure.com
    katherine.roe@panmure.com

    Media enquiries:
    Abchurch Communications
    Ariane Comstive / Franziska Bohnke Tel: +44 (0) 20 7398 7700
    ariane.comstive@abchurch-group.com www.abchurch-group.com

    franziska.boehnke@abchurch-group.com

    Chairman's statement for the year ended 31 December 2005

    Since being appointed as Chairman in November 2005 I have had the opportunity to
    conduct a detailed review of operations and the market place.

    dgm is in an extremely high growth market. With a 5.8% share, the online
    advertising market has now exceeded radio (3.6%), outdoor (5.1%) and cinema
    (0.8%). (IAB/PwC, Sept 2005). dgm is well positioned to be a leader in this
    market that has a long term future.

    The management team is committed to tackling the challenges and lessons of 2005
    and is putting in place a business model that allows us to move forward in the
    UK, whilst initiating growth overseas.

    In 2005 the Group made an operating profit of #800,000 before amortisation.
    Turnover has grown by 39% and gross profit by 16% to #6,685,000. There was a
    fall in the gross profit margin from 39% (2004) to 33% as well as an increase in
    the cost base of #1,500,000, due to increased technology spend. The Group did
    not hit its profit expectations due to an unexpected change in terms of trade
    with dgm's largest customer and disappointing implementation of our new
    technology in 2005.

    The Group now has a more balanced portfolio of customers with the top 10
    representing 44% (2004: 69%) of the Gross Profit, and the largest customer
    representing 10% (2004: 36%). Once the major customer is stripped from the
    figures for 2004 and 2005, the underlying business shows 48% growth in turnover
    and a 29% growth at the gross profit level. There is a fall of 5% in the
    underlying gross profit margin from 2004.

    Technology

    Since its launch dgmPRO, our proprietary tracking and serving software has
    delivered 600 million impressions and 35 million clicks which have led to 1.4
    million sales for our customers. The technology team continue to work on
    improving the interface and adding new features on the performance business.
    Change is never easy for users and internal plans to overhaul all dgm core
    technology with an "in-house" solution led to a delayed roll out of dgmPRO in
    the Performance business. Going forward dgm will concentrate on making the
    software interface as intuitive as possible to make it easier for our publishers
    to find the information they require to run their businesses.

    Management

    The Board has made changes to the management structure to ensure a better focus
    on the business. Andrew Dickson, Chief Financial Officer, is now combining this
    role with Chief Operating Officer, reporting directly to the Chairman. Andrew
    is responsible for Group operations and technology. As part of the internal
    review the Chief Technical Officer resigned. Adrian Moss continues as CEO, and
    will focus on the international expansion of the business and developing new
    areas of business in this fast evolving market.

    Market Review

    62% of the UK population are online (NOP World, June 2005). Broadband now
    accounts for 64% of all users in the UK, and this is evidenced by UK Shoppers
    spending #5 billion online during the 10-week run-up to Christmas 2005. The
    infrastructure for delivery of online advertising is now in place.

    dgm is well placed to provide advertisers with cost effective ways of marketing
    to customers while measuring the results of that marketing and calculating the
    Return on Investment. There are a range of pricing models the advertiser can
    choose from depending on the marketing requirement and the level of risk the
    advertiser wishes to take.

    dgmSearchlab

    dgmSearchlab operates in two distinct areas of search engine marketing. The
    first is the fine tuning of clients' websites to achieve superior listings on
    natural search engines. The second area involves the management of clients' '
    pay for performance' search engine campaigns.

    Given the growth of Search Engine Marketing, dgm will increase its resources in
    this area in 2006. In line with our new approach to technology, Search will be
    using third party technology from Quarter 2. The new technology will allow for
    more sophisticated tracking and optimisation to increase the Return on
    Investment using a variety of indicators and the introduction of Natural Search
    Tools and Web analytics.

    dgmAdNetwork

    dgmAdNetwork offers advertising on a variety of large portals and content
    websites. The team are now representing websites such as Streetmap.co.uk,
    IWantOneOfThose.com, Match.com and Ecademy.com.

    This has been successful in 2005. Revenues have doubled to #2,300,000. In 2006
    the AdNetwork team will use a third party system which will give their
    advertisers a new suite of services such as day time parting, regional and IP
    targeting and rich media serving capabilities. The costs of this software are
    expected to be compensated by increased volume and better managed campaigns.

    In order to give this area an additional boost our new commercial director for
    this division, Alex Khan, will be looking to expand this offering overseas.

    dgmPerformance

    dgmPerformance delivers sales, leads and email capture or other commercially
    valuable actions through a network of several thousand small online media owners
    and entrepreneurs. dgm receives a revenue share from the advertisers for every
    action that is taken.

    dgmPerformance represents 67% of the Group's gross profit margin.
    dgmPerformance works in a competitive environment with new entrants in 2005 from
    both Europe and the USA. This leads to lower gross profit margins in the future
    which will be offset by higher volumes of trade at the same time. We believe
    that advertisers will want to ensure that publishers get as much of the Cost Per
    Action as possible. We have reshaped our cost structures to anticipate this.

    dgm will demonstrate real added value to our clients with a transparent pricing
    model. A network of affiliate businesses is complex and we have to ensure that
    our clients' programmes will work and be a success with our publishers, before
    we accept them onto the network. In 2005 there was insufficient filtering to
    ensure that programmes were attractive enough to work. This lesson has been
    learned by the sales team.

    Our aim is that our Technology should be intuitive, efficient and allow all
    stakeholders to choose their level of involvement, from complete "self-serve" to
    a fully managed service and we believe the roll out of dgmPro is starting to
    achieve this.

    Whilst the bulk of our operations are in the UK, we have growing operations in
    Australia and Spain, we are looking at the technology options to roll out a
    tried and tested system to overseas territories in a low cost way without having
    to replicate further head count.

    People

    The high turnover of staff in 2005 has been a reaction to the technology
    problems and a lack of clarity about roles within the business. We are pleased
    to note that this has stabilised in the last quarter, and we are confident that
    this now provides a platform to drive further growth and recruitment. In
    December the Board offered staff (but not Directors) the opportunity to cancel
    their current options and to be re-issued options at 5p. There was a strong
    response to this initiative. The Board consider the holding of options
    important for the motivation of staff and goal congruence.

    In 2005 we introduced management training for all levels of the staff and will
    continue this programme into 2006 with the introduction of skills training in
    all areas of the business. As part of the recruitment policy going forward dgm
    introduced a graduate scheme and had nine graduates join us in January 2006. We
    are highly satisfied with their progress within the business.

    Overall

    I am pleased with the greater focus on each of dgm's product areas. This
    combined with improved technology and a growing marketplace gives me a positive
    outlook for 2006.

    John Porter

    Chairman

    Consolidated profit and loss account for the year ended 31 December 2005

    2005 2004
    NOTES #'000 #'000 #'000 #'000

    TURNOVER 2 20,561 14,802

    COST OF SALES (13,876) (9,045)

    GROSS PROFIT 6,685 5,757

    ADMINISTRATIVE EXPENSES
    - Amortisation of intangible assets (1,149) (1,149)
    - Fixed assets depreciation (292) (283)
    - Other administrative expenses (5,593) (4,105)
    (7,034) (5,537)

    OPERATING (LOSS)/PROFIT 2 (349) 220

    NET INTEREST 3 36 (1)

    (LOSS)/PROFIT ON ORDINARY ACTIVITIES (313) 219

    TAXATION 4 - 1,724

    TOTAL (LOSS)/PROFIT AFTER TAXATION
    FOR THE PERIOD (313) 1,943

    BASIC (LOSS)/EARNINGS PER SHARE 5 (0.08p) 0.54p

    FULLY DILUTED (LOSS)/EARNINGS PER SHARE 5 (0.08p) 0.50p

    There were no other recognised gains or losses other than the results for the
    periods. All operations are continuing.

    Consolidated balance sheet as at 31 December 2005

    2005 2004
    NOTES #'000 #'000 #'000 #'000

    FIXED ASSETS
    Intangible assets 5,857 6,962
    Tangible assets 647 498

    6,504 7,460

    CURRENT ASSETS
    Debtors 6 6,150 4,751
    Cash at bank and in hand 10 1,682 1,937
    7,832 6,688

    CREDITORS:
    Amounts falling due within one year 8 (4,317) (4,039)

    NET CURRENT ASSETS 3,515 2,649

    TOTAL ASSETS LESS CURRENT LIABILITIES 10,019 10,109

    CREDITORS:
    Amounts falling due after more than one year 8 (65) (121)

    9,954 9,988

    CAPITAL AND RESERVES
    Called up share capital 3,798 3,715
    Capital redemption reserve 13,188 13,188
    Share premium account 21,458 21,262
    38,444 38,165

    Profit and loss account (28,490) (28,177)

    Shareholders' funds 9,954 9,988

    The financial statements were approved by the board of directors and signed on
    their behalf on 10 March 2006.

    Consolidated cash flow statement for the year ended 31 December 2005

    2005 2004
    NOTES #'000 #'000 #'000 #'000

    Net cash inflow from
    operating activities 9 32 1,450

    Returns on investments and servicing
    of finance
    Interest received 40 6
    Interest paid (4) (7)
    36 (1)

    Taxation (44) (56)

    Capital expenditure and
    financial investments
    Purchase of tangible fixed assets (454) (240)
    Sale of tangible fixed assets - 199
    Purchase of intangible assets (44) -
    (498) (41)

    Net cash (outflow)/inflow
    before financing (474) 1,352

    Financing
    Issue of ordinary share capital 279 287
    Capital element of hire purchase payments (15) (169)
    Repayment of loan notes (45) (94)
    219 24

    (Decrease)/increase in cash 10 (255) 1,376

    Notes to the financial statements for the year 31 December 2005

    1 ACCOUNTING POLICIES

    Basis of preparation

    The financial statements have been prepared in accordance with applicable
    accounting standards.

    The principal accounting policies of the Group have remained unchanged from the
    previous year. The directors have reviewed the accounting policies adopted by
    the Group and consider them to be the most appropriate.

    Financial Reporting Standards 21, 22, 25 (presentation only) and 28 have all
    been adopted for the first time this year. These had no effect on the group's
    financial statements.

    The Group financial statements incorporate the financial statements of the
    Company and its subsidiaries. The companies make up their accounts to the same
    date.

    2 TURNOVER AND OPERATING (LOSS)/PROFIT

    The turnover is attributable to the principal activities, which are mainly
    carried out in the United Kingdom, Europe and Australia.

    An analysis of turnover and operating profit by geographical market is given
    below:

    Turnover Operating (loss)/profit
    2005 2004 2005 2004
    #'000 #'000 #'000 #'000

    United Kingdom 18,551 13,422 (433) 368
    Overseas 2,010 1,380 84 (148)

    20,561 14,802 (349) 220

    No segmental analysis of net assets has been provided, as the assets and
    liabilities attributable to overseas sales are not separately identified.

    2. CONT.

    Operating profit is stated after charging:

    2005 2004
    #'000 #'000 #'000 #'000

    Auditors' remuneration
    - Audit services 33 33
    - Other assurance services 4 4
    - Transaction services 9 -
    - Taxation services 9 9
    - Other services 22 5

    77 51

    Operating lease rentals
    - land and buildings 109 125
    - fixtures, fittings and equipment 110 29

    219 154

    Depreciation and amortisation
    - Tangible assets (owned) 272 251
    - Tangible assets (held under
    hire purchase contracts) 20 32
    - Goodwill amortisation 1,149 1,149

    1,441 1,432

    3 NET INTEREST

    2005 2004
    #'000 #'000

    Interest payable and other similar charges (4) (7)
    Interest receivable and other similar income 40 6

    36 (1)

    4 TAXATION

    There are tax losses of approximately #7,136,000 (2004: #5,747,000) and excess
    capital allowances of #618,000 (2004:#422,000) to carry forward and use against
    future profits of the same trade. These losses represent a potential deferred
    tax asset of approximately #2,140,000 (2004: #1,850,000) at a corporation tax
    rate of 30%. Of this amount #1,724,000 was recognised at 31 December 2004. No
    additional deferred tax asset has been recognised during 2005 (see note 7).

    There is no current tax charge for the year. An explanation of the tax position
    compared to the Group's reported results is set out below:

    2005 2004
    #'000 #'000

    (Loss)/profit on ordinary activities before (313) 219
    taxation

    (Loss)/profit on ordinary activities before
    taxation
    multiplied by small companies corporation
    tax rate of 30% (94) 66

    Effect of:

    Surplus of depreciation compared to
    capital allowances 46 (30)
    Tax deduction in respect of share options (413) -
    Amortisation of goodwill 345 345
    Other expenses not deductible 38 38
    Loss carried forward to be offset against
    future taxable trading profits 104 189
    Accumulated losses utilised in the year (29) (609)
    Other differences 3 1

    Current tax charge for the period - -

    5 (LOSS)/EARNINGS PER SHARE

    The calculation for the basic earnings per share is based upon the (loss)/profit
    attributable to ordinary shareholders divided by the weighted average number of
    shares on issue during the period.

    Reconciliation of the (loss)/profit and weighted average number of shares used
    in the calculations are set out below:

    2005 2004

    (Loss)/profit on ordinary activities after tax
    (#'000) (313) 1,943

    Weighted average number of shares 376,573,277 358,342,580

    Amount of (loss)/profit per share in pence (0.08p) 0.54p

    On a fully diluted basis the weighted average number of shares is 411,393,393
    (2004: 389,699,303) and amount of loss per share is 0.08p. (2004 profit per
    share of 0.5p)

    6 DEBTORS

    Group Company
    2005 2004 2005 2004
    #'000 #'000 #'000 #'000

    Trade debtors 3,638 2,416 - -
    Amounts owed by group undertakings - - 297 943
    Deferred taxation (refer note 7)
    - less than one year 570 - - -
    - more than one year 1,154 1,724 - -
    Other debtors 197 81 60 -
    Prepayments and accrued income 591 530 25 1

    6,150 4,751 382 944

    7 DEFERRED TAXATION

    A deferred tax asset of #1,724,000 recognised in 2004 remains unchanged at 31
    December 2005. The asset represents the value of the unrelieved tax losses and
    excess capital allowances (see note 4) the benefit of which is expected to be
    realised in the foreseeable future.

    8 CREDITORS

    Group Company
    2005 2004 2005 2004
    #'000 #'000 #'000 #'000
    Amounts falling due within one year
    Loan notes 45 45 45 45
    Amounts owed to group undertakings - - - 6
    Trade creditors 2,599 2,293 - -
    Corporation tax 6 50 - -
    Social security and other taxes 445 592 - -
    Other creditors 1 315 - 226
    Accruals and deferred income 1,211 730 7 14
    Amount due under hire purchase contracts 10 14 - -

    4,317 4,039 52 291

    Amounts falling due after more than one year
    Loan notes 32 77 32 77
    Amounts due under hire purchase contracts 33 44 - -

    65 12 32 77

    9 NET CASH FLOW FROM OPERATING ACTIVITIES

    2005 2004
    #'000 #'000

    Operating (loss)/profit (349) 219
    Depreciation 292 283
    Loss on disposals of fixed asset 13 28
    Amortisation 1,149 1,149
    Increase in debtors (1,399) (329)
    Increase in creditors and provisions 326 100

    Net cash flow from operating activities 32 1,450

    10 ANALYSIS OF CHANGES IN NET FUNDS

    2004 Cash flow 2005
    #'000 #'000 #'000

    Cash at bank and in hand 1,937 (255) 1,682
    Debt (122) 45 (77)
    Finance leases (58) 15 (43)

    1,757 (195) 1,562

    - Ends -

    This information is provided by RNS
    The company news service from the London Stock Exchange
    END

    FR SFLFWSSMSELD

  2. #2
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    Congratulations DGM on this set of results after what must have been the most taxing year imaginable. I hope that this marks a corner turned and look forward to increasing business through them over the next twelve months.

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    It will be interesting to see how investors react to these results but from a personal standpoint I must say that the results are much better than I expected.

    Let's hope that the coming year proves to be less turbulent for DGM than 2005 and that in particular the technology issues can be fully resolved and staff complement stabilised.
    Never argue with idiots. They just drag you down to their level and then beat you with their experience.

    If ignorance is bliss then some of the people I know must be orgasmic.

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    I'm not surprized at today's results. We have found that DGM are working harder and performing better for us than any other network.
    The increase in turnover will continue into this year too. { we have seen a 12% rise this quarter [so far] over last }
    Repricing the options to 5p for the staff is a good move, and will raise moral even more.
    I like the idea of tackling Spain - the Hispanic web is really in it's infancy as far as affiliate goes, and none of the majors are in there yet.

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