npower updates their program information; please take note of these changes, special attention to be given to the new t&c’s which include new PPC terms. Available from the campaign information area for npower, or else I've copied and pasted below.

Regards,
Lauren.Amos@dgmaffiliates.com


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<img src="http://www.s2d6.com/x/?x=i&z=s&v=225917&r=[RANDOM]&k=[NETWORKID]" border="0" alt="click here" />
</a>


<b>Introduction and Background</b>

npower is the retail arm of RWE npower, a leading integrated UK energy supplier, part of the RWE Group. RWE npower operates and manages flexible, low-cost coal, oil and gas-fired power stations and is developing innovative energy-related technologies.

As the residential arm of the business, npower is one of the UK's leading electricity and gas suppliers to over 6 million customers and the new Wembley Stadium. As sponsors of high-profile events such as the Test Series cricket and the Ideal Home Show, combined with the launch of their cute ‘orbs’, npower has become a household name.

<b>Products and Services</b>

npower provides residential customers with gas and electricity, as well as offering a green electricity product known as ‘juice’. Amongst other reasons, customers choose npower for their utilities for the following:

• Lower bills – for customers with average consumption, npower is cheaper than British Gas for dual-fuel customers paying by direct-debit
• Excellent customer service
• Easy to join – customers can be on supply within approx. 46-days
• Free energy efficiency advice
• Range of payment options
• Range of online services
• Over 50 years experience
• Nationally recognised company and brand name
• Range of information booklets available to customers
• Committed to helping the environment and serving the community
• Choosing npower is easy


<b>Why choose npower affiliate programme?</b>

npower recognises affiliate marketing as an integral element of its online sales strategy, which is managed by its online media buying agency. For this reason there is a high level of support and direction available to all affiliates as part of the programme.

Furthermore, npower is sensitive to changes within the energy market, offering competitive commission payments. The affiliate’s payment structure is also of key importance to npower, and as a result is regularly reviewed.

Affiliate sales are validated on a weekly basis to ensure no fraudulent activity can occur.

<b>Commission </b>

Single commission - £14 paid for each single domestic online fuel application (gas/electricity/juice)

Double commission - £28 paid for a dual-fuel domestic online fuel application (gas and or electricity/juice)

NB Between 77-80% of all online applications are dual-fuel customers, therefore you can earn up to £28 per customer acquired.

<b>Cookie Length </b>
14 days


<b>Approved Copy for Inclusion on Affiliate Websites</b>

10 words:
Switch to npower and you could get up to £x60 annual discount*!

17 words
Switch to npower for both electricity and gas today and you could get up to £60 annual discount*!

22 words:
Get a quote online today and find out how much you could save on electricity and gas bills by switching to npower.

50 words (52)
npower is one of the UK's leading electricity and gas suppliers to over 6 million customers and the new Wembley Stadium. Through its sponsorship of events such as the Test Series cricket, npower has become a household name.

Switch to both electricity and gas and you could get up to a £60 annual discount*!

100 words (74)
npower is one of the UK's leading electricity and gas suppliers to over 6 million customers and the new Wembley Stadium. As sponsors of high-profile events such as the Test Series cricket and the Ideal Home Show, combined with the launch of their cute ‘orbs’, npower has become a household name.

Customers can switch both fuels through npower's hassle-free online service. What's more, fantastic savings can be made online, including a potential £60 annual discount*.

150 words (149):
npower is one of the UK's leading electricity and gas suppliers to over 6 million customers and the new Wembley Stadium. As sponsors of high-profile events such as the Test Series cricket, combined with the launch of their cute ‘orbs’, npower has become a household name.

You can switch both your electricity and gas through npower’s hassle-free online service, or to npower Juice, which is clean, green electricity. Your supply remains the same; npower will estimate your juice energy consumption until year end and check your annual consumption to ensure the correct amount of renewable energy has been purchased to cover your annual consumption. This ensures an equivalent amount of electricity is generated from clean, renewable sources, which is better for the environment.

Fantastic savings could be made online, helping you to reduce your bills. What's more, those customers taking both fuels could receive an additional £60 annual discount*!

*Terms and Conditions apply



<b>Deeplinking</b>

All npower traffic is being tracked by npower, therefore, it's imperative you only take your links from dgmPro. Should you require any deeplinked URLs please contact Lauren.Amos@dgmaffiliates.com who will request they are adserved by npower.


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<b>Terms and Conditions</b>

<b>As npower is a well-known recognised brand, it is essential to prevent any negative impact that could potentially be caused through fraudulent or misleading activity.</b>

Affiliate websites must be aimed at and available to UK customers only. Therefore, any international sites must have a purely British audience.

Affiliates must only promote creative and copy supplied or approved by npower via DGM (please refer to section 4 for copy). Affiliates using creative or copy not approved by npower will be asked to remove all content and may be ejected from the program. Additional copy can be provided with notice from npower.

Affiliate websites must not mislead customers in anyway and it must be clear to the user that it is a third-party site – not owned by npower (npower should be referenced in the third person where necessary). The use of the npower trademarked logo, the npower ‘orbs’ without approval from npower is strictly prohibited.

npower is committed to protecting the integrity of its brands and its good name and will take all necessary action to prevent unlawful use of its brands and the use of any unauthorised copy.

<b>Search Engine Guidelines</b>

These guidelines are current as at 30th August 2006.

All affiliates as part of the npower programme must adhere to the guidelines and comply at all times. Any activity not in accordance with these could result in removal from the program.

Only publishers authorised by npower are permitted to bid on npower brand terms. Bidding is prohibited by all other publishers through all paid search engines on the brand name ‘npower’ or any phrases containing the related brands or that could be interpreted as such. This includes misspellings and variations of the brand name.

Those publishers who have been given permission to brand name bid may not use any npower official display URL in their listings i.e. www.npower.com, www.npowerjuice.com. These affiliates should also endeavour to appear below npower’s own listings on such brand terms, which will be in the top position. Should you require further information or guidance please contact your account manager.