1 question

[trepxe-oes]

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Hi friends,

I have a question, in the starting of every month, I receive very low traffic and very low number of leads.... Is there any specific reason?

[stevebrowne]

everyone's just been paid? Don't need a DM/IVA or loan when the account looks good I guess.

[RobOxeva]

Hi chaps,

We deal in generating consumer finance leads across all wealth areas. And we find that the more sub prime a financial area is - then the more seasonal and payday dependant the consumers responses get.

Hi net worth products are the same day x day... but at the moment we are being sapped for demand for loans (sub prime), and Jan we will have a pile of IVA / DM applicants. Its tragic to see really.

[123debtsolutions]

Never worked this one out myself but im thing along the same lines as Steve, payday must play a part.
It's the only signifiant impact on any buying pattern (regardless of sales/service industry).

What it does tell you is that if you can identify weeker/stronger times of the month you can increase/decrease PPC spend accordingly.

[Arun_lakhera]

Hi friends,

I have a question, in the starting of every month, I receive very low traffic and very low number of leads.... Is there any specific reason?

People are busy clearing their credit card bills for the last month in the starting of the month.