Way Around?

[0james0]

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Just a wondering I have for a site I'm starting:

Using "Taxi Plymouth" as an example.

Let's say I wanted to make a site and gatecrash the Google rankings, I notice that taxi Plymouth is the most searched for relevant keyword. Luckily I manage to get a url of www.taxiplymouth.co.uk so my site appears fairly high up natuarly simply due to the name, over time, some decent content, links etc this site should do well.

However, it appears that many people search with the words the other way around "Plymouth Taxi" and in that I'm nowhere to be seen.

So my questions are, does the order of the words being googled make a difference to the search results? and if so, if there was a website free named www.plymouthtaxi.org.uk should I be snapping that up as soon as possible?

Then finally, if I did start the former website also, could I simply re-direct the result to my original site, without a loss in search performance?

Simple questions I'm sure for most of people, complete blackness for me!

[JohnnyCash]

So my questions are, does the order of the words being googled make a difference to the search results? and if so, if there was a website free named www.plymouthtaxi.org.uk should I be snapping that up as soon as possible?

Yes, the order of words (in your domain name, in backlinks pointing to you and in the phrase people type into google all make a massive difference. If "plymouth taxi" is important to you, you should certainly consider buying that other domain.

Then finally, if I did start the former website also, could I simply re-direct the result to my original site, without a loss in search performance?

No you couldn't because by redirecting taxiplymouth to another domain, you would use lose that exact match benefit you are currently enjoying. I would put the site on the domain that corresponded to the highest search volume, 301 anything else to it, and start building links for all the variations of the phrase. Over time you could rank for them all.

[0james0]

OK thanks for that.

I'll snap up the other url today then and make the site pull from the same source, but on the new url. So I'll have the exact same site twice, but under two names.

Is that what you implied I should do?

[JohnnyCash]

No, as that would give you duplicate content all over the place. Choose one domain, put the content on it, and 301 redirect the other domain to it.

[0james0]

Ah, OK.

I think my lack of knowledge is starting to show through. I don't know what a 301 is, so prob best if I find that out first!

It all makes sense though, so thanks.

[JohnnyCash]

URL redirection - Wikipedia, the free encyclopedia

[0james0]

Thanks again. Still means very little to me, especially comparing a 301 to a re-direct, but luckily the host of the url makes it quite easy to do the 301 thing.

Thanks again