What is an Anchor Text?

[NextGenMarketing]

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It tells search engines what the page is about. Used wisely, it boosts your rankings in search engines, especially in Google.

If you use "click here" as the words people are going to click on, you're telling people the page is about the subject "click here". If you use "Part 4" as the anchor text, your telling the search engines the page is discussing "part 4".

Anchor text is so important that it's possible for a page to appear in the top 10 in Google's search results for a phrase which isn't mentioned anywhere on the page.

[mount]

Anchor text is a major thing in your content. Which keywords mark you for the link with the website. These keywords are anchor text. You can improve the page rank of the site after mark the keywords for anchor text.