Elaine (05-08-10)
Hello,
We've put together a 5-part article series in conjunction with our SEO partners Metamend, to help shed some light on the Google May Day algorithm change, a change that has impacted many affiliates.
The May Day Update is a change in Google’s ranking algorithm, where Google implements modifications to their search engine so that it looks for higher quality sites to return on long-tail queries (i.e., more specific and longer keyword phrases).
In this first article, we summarize for you what the May Day Update is and how to know if you've been impacted. In the following articles, we cover in more detail what factors cause the site to be affected, what improvements can be made and what you can do to minimize the impact of this algorithm change.
Read the first article here.
We hope you find this information helpful. Let us know what you think
Sarah
~RevenueWire
Elaine (05-08-10)
In addition to the intentional manipulation of statistical data, there’s the issue of other factors that must be considered when drawing conclusions about this, or any update we learn of.
What if Google made sixteen other changes around the same time frame, and DIDN’T tell us about those? Given that they make hundreds of changes every year, that’s quite possible.
What if the change in visitor activity was even partially as a result of work that person performed the previous month and that work was just now bearing fruit?
What if any of these increases or decreases was as a result, at least partially, of someone’s competitors and the SEO (or lack thereof) on those competitor sites?
What if some of those changes was due to seasonal factors that nobody seems to be mentioning?
So as you read this article, and look at my statistics, just remember all of this. Because at the end of the article I will offer some conclusions which speak to what we all need to focus on as a result of the Mayday change. …
One Additional note
Before I go over my data – if you are reading this article on the day it’s published, I may not be able to reply to comments right away, given that I’m scheduled to be up in Seattle for SMX Advanced. But please – don’t let that stop you from commenting- I’d love to get your opinion on all of this. And if you’re bold enough to draw conclusions about my own data, I’d be tickled pink!
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Google's employee John Mu, also mentioned in one of his post that May day was a ranking update so it might have effected most of the sites out there. I feel this might be a reason why sites arn't back in serps. Google played majorly with onsite optimization and i suggest everyone should check their onsite efforts.
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