Affiliate Marketing Council - Minutes 24.01.08
Hi all
as promised here are the minutes from last week's AMC
Thanks to all those who attended last Thursday’s meeting.
Congratulations to Ben Wood who won the vote for the hotly contested affiliate marketing council chair. Heartfelt thanks go to Mark and James for their time and effort, and for making the choice of chair a tough one.
Minutes below:
Attendees
IAB
Dan Redfearn
Jack Wallington
Advertising.com
Kiran Mann
Affilinet
Peter Rowe
Altogether Digital
James Little
Buy.At
Steve Brown
CJ
Matt Ware
DGM
Matt Bailey
Digital Window
David Hall
Julia Stent
Equi=Media
Emma Pearson
Existem Affiliate Management
Bruce Clayton
Find Me The Best Price
Keith Budden
ipoints
Robert Barker
R.O.EYE
Mark Kuhillow
Chris Le Quesne
ShopperUK
Julie Hegarty
Steak Media
Peter Banham
Total Search Solutions
Duncan Popham
Tradedoubler
Jennifer Cheung
Lee Griffin
Ben Manning
Mike Clegg
TUI UK
Peter Norwood
Points Raised
Why isn’t affiliate spend properly represented in IAB ad spend study – DR to feed back on this next meeting
Encourage merchant (and affiliate) attendance at council – Networks to invite relevant contacts to meeting
Affiliate marketing resource on IAB website to be improved – JW to feed back on this next meeting
Code of conduct no more. Best Practice is the way forward - council members to feedback on thoughts for next meeting. E.g. by sector (affiliate/merchant/network)
Affiliate Handbook – it’s your resource, please use it. I'll attempt to upload the PDF to the forum, but if no joy if you email me (dan@iabuk.net) I'll send over a copy.
As always any questions or comments please contact me.
The next meeting is on Thursday 28th February 1500 – 1630. Hope to see you all there.
Dan
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